HootSuite vs Influitive AdvocateHub comparison

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Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"It has a social media presence outside of the hours people are able to devote to an organization.""The main improvement HootSuite offers is allowing my organization to run social media campaigns.""HootSuite has an AI engine to suggest trending topics related to our business. The engine works really well and comes up with excellent suggestions for more posts."

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"It allows me to be able to create challenges around questions that I have, then in return, I can get instant results which are amazing.""We are better equipped to engage with our customers on a regular basis using the program.""Influitive has always been great at listening to feedback when it comes to new product suggestions, which is nice as a regular user.""It has helped tremendously when it comes to driving our customer story pipeline."

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Cons
"The company should reduce the pricing to make it easier for companies to deploy to larger social teams.""Last I checked, you can't schedule Twitter threads where each tweet is a reply to a previous tweet."

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"I have suggested notifications within the platform for new challenges and also a more engaged platform for each community member to interact with one another.""One thing that I would like to see improved is the number of challenges listed in each experience."

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Pricing and Cost Advice
  • "​I have only used the free versions.​"
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    Questions from the Community
    Top Answer:HootSuite has an AI engine to suggest trending topics related to our business. The engine works really well and comes up with excellent suggestions for more posts.
    Top Answer:The key features of the product are available just in the enterprise versions. In the normal paid versions, competitive benchmarking is limited to two competitors. Team and Productivity ratings also… more »
    Top Answer:We use HootSuite to manage our social media, including regular posts, advertising campaigns, and responding to messages. The product allows the users to add all the social accounts on a company on one… more »
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    Ranking
    3rd
    out of 34 in Social CRM
    Views
    330
    Comparisons
    240
    Reviews
    1
    Average Words per Review
    428
    Rating
    10.0
    9th
    out of 34 in Social CRM
    Views
    148
    Comparisons
    26
    Reviews
    0
    Average Words per Review
    0
    Rating
    N/A
    Comparisons
    Learn More
    Overview

    Hootsuite is a social media management platform that allows organizations to efficiently manage and analyze their social media presence. Its primary use case is to streamline social media marketing efforts by providing a centralized dashboard for scheduling, publishing, and monitoring content across multiple social media platforms.

    The most valuable functionality of Hootsuite is its ability to schedule and publish posts in advance, saving time and effort for organizations. With its intuitive interface, users can easily create and schedule content for various social media channels, ensuring consistent and timely messaging. Additionally, Hootsuite's content calendar provides a comprehensive overview of scheduled posts, allowing users to plan and organize their social media strategy effectively.

    Hootsuite also offers powerful monitoring and analytics features, enabling organizations to track and measure the impact of their social media efforts. Users can monitor mentions, comments, and messages across different platforms, allowing for quick and efficient engagement with their audience. The analytics dashboard provides valuable insights into key metrics such as reach, engagement, and audience demographics, helping organizations make data-driven decisions to optimize their social media strategy.

    Hootsuite helps organizations streamline their social media management, saving time and resources. By providing a centralized platform for scheduling, publishing, and monitoring content, it ensures consistent messaging and efficient engagement with the audience. The robust analytics capabilities further enable organizations to measure the effectiveness of their social media efforts and make informed decisions to drive better results. Hootsuite is a social relationship platform for businesses and organizations to collaboratively execute campaigns across social networks such as Twitter, Facebook, LinkedIn, and Google+ Pages from one secure, web-based dashboard. Advanced functionality includes tools for audience engagement, team collaboration, account security, and comprehensive analytics for end-to-end measurement and reporting.

    Influitive helps B2B companies drive revenue and increase customer engagement through the voice of their most passionate advocates. Influitive’s AdvocateHub is an Advocate Marketing Platform that builds trust, transparency, and cultivates goodwill by giving customers personalized and human relationships with the brands they love. To do so, we elevate and bridge fragmented initiatives like word-of-mouth, branded communities, social sharing, product reviews, referrals, references, NPS, and feedback, while fulfilling your advocates’ desire for social status, access, belonging, and shared sense of purpose through a best-in-class advocate marketing experience.

    Sample Customers
    Vega, TicketLeap, Radio Italia, The PureMatter Agency, Kiva, The Vancouver Canucks
    Bynder, Hubspot, BMC, OurCrowd, Prezi, Ecobee, DocuSign, MongoDB, ADP, Ceridian, LifeWorks, Rosetta Stone, Gainsight, iCompass, Marketo, Salesforce, Box, Dell EMC, Duo, Oracle, VMware, IBM, HP, Cisco
    Top Industries
    VISITORS READING REVIEWS
    Financial Services Firm17%
    Computer Software Company14%
    Manufacturing Company11%
    Healthcare Company10%
    No Data Available
    Company Size
    VISITORS READING REVIEWS
    Small Business16%
    Midsize Enterprise12%
    Large Enterprise72%
    REVIEWERS
    Small Business32%
    Midsize Enterprise27%
    Large Enterprise41%

    HootSuite is ranked 3rd in Social CRM with 5 reviews while Influitive AdvocateHub is ranked 9th in Social CRM. HootSuite is rated 8.8, while Influitive AdvocateHub is rated 9.2. The top reviewer of HootSuite writes "Good customization and social media management with helpful AI capabilities". On the other hand, the top reviewer of Influitive AdvocateHub writes "Enables nimble communication with our brand's promoters and pushes out product information". HootSuite is most compared with Sprinklr, Brandwatch and Sprout Social, whereas Influitive AdvocateHub is most compared with .

    See our list of best Social CRM vendors.

    We monitor all Social CRM reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.