As a cloud-based solution, we are always on the latest version of the product. I'd recommend the solution to others. I would rate the solution nine out of ten.
Global Product Marketing & Operations Lead at a hospitality company with 201-500 employees
Real User
2022-02-22T18:13:27Z
Feb 22, 2022
One of the issues we had was that we were initially brought on a system, we didn't have much work on how to look at scalability and how much it would cost to scale. If it would be less expensive to charge per contact, as Marketo does. We could have doubled or tripled our contacts with the initial purchase rather than having to add contacts as our business grew. People should consider the cost of scaling and whether it should be factored into the initial contract or added later. I would rate Marketo a six out of ten.
Digital Transformation specialist at a tech services company with 201-500 employees
Real User
2021-01-31T07:02:22Z
Jan 31, 2021
When it comes to sales I think this solution is more suitable but if you want a solution for marketing I believe Salesforce is better. Look at your companies culture, and into the teams to see which one has more influence, the sales, or the marketing team, then decide from there. I rate Marketo an eight out of ten.
I would definitely recommend this solution. The confidence that I got from working on Marketo is tremendous. Many people do not get the opportunity to work on it. It is a very important solution for any developer where your competition is less, and you learn new things. You will not be able to get out without purchasing the software. We plan to increase its usage. It is the most used automation software in global MNCs. The cost could be the only issue why some small companies move away to some other software, but considering the features it offers, it provides value for money. I would rate Marketo a ten out of ten.
Marketo is an all-in-one marketing solution that was created by marketers for marketers. Founded in 2007, Marketo is branded as marketing software that is easy, powerful and complete. Organizations have access to multiple marketing and sales tools when they use this solution, such as Marketing Automation, Consumer Engagement Marketing, Real-Time Personalization, and Marketing Management.
I recommend trying it first to see if it suits your projects before deciding whether to use it. Overall, I rate Marketo an eight out of ten.
As a cloud-based solution, we are always on the latest version of the product. I'd recommend the solution to others. I would rate the solution nine out of ten.
One of the issues we had was that we were initially brought on a system, we didn't have much work on how to look at scalability and how much it would cost to scale. If it would be less expensive to charge per contact, as Marketo does. We could have doubled or tripled our contacts with the initial purchase rather than having to add contacts as our business grew. People should consider the cost of scaling and whether it should be factored into the initial contract or added later. I would rate Marketo a six out of ten.
I would advise others to ask for expert services from an agency. I would rate Marketo an eight out of 10.
When it comes to sales I think this solution is more suitable but if you want a solution for marketing I believe Salesforce is better. Look at your companies culture, and into the teams to see which one has more influence, the sales, or the marketing team, then decide from there. I rate Marketo an eight out of ten.
I would recommend Marketo to others who are interested in using this solution. I would rate this product a nine out of ten.
I would definitely recommend this solution. The confidence that I got from working on Marketo is tremendous. Many people do not get the opportunity to work on it. It is a very important solution for any developer where your competition is less, and you learn new things. You will not be able to get out without purchasing the software. We plan to increase its usage. It is the most used automation software in global MNCs. The cost could be the only issue why some small companies move away to some other software, but considering the features it offers, it provides value for money. I would rate Marketo a ten out of ten.