IT Central Station Webinar With Oracle, ServiceNow, and NetApp Executives On "How User Generated Content is Changing the Marketing Game"

Industry Research Shows Customer Reviews as a Critical Marketing Strategy for 2017

New York, NY, March 29, 2017 – IT Central Station, the leading product review site for enterprise technology, is hosting a panel of enterprise tech marketing executives, who will discuss how they are using customer reviews, peer content, and professional social communities as a central part of their marketing plan for 2017. Click here to learn more and access a recording of the webinar.

In this webinar, the audience will learn about how the voice of the customer can be used to improve marketing strategy, awareness, lead generation, social marketing, and content marketing.

The panelists include:

- Roland Smart, VP of Social and Community Marketing at Oradle
- Emily Miller, Senior Director, Brand and Audience Marketing at NetApp
- Wendy Perilli, Senior Director of Global Integrated Programs at ServiceNow

The event is hosted by Russell Rothstein, CEO and Co-Founder of IT Central Station.

The webinar will take place on Tuesday, March 29, 2017 at 10am PT / 1pm ET.

View Webinar Recording Here

About IT Central Station | www.itcentralstation.com

IT Central Station is revolutionizing the enterprise technology buying process through the power of crowdsourced knowledge, online product reviews and social networking. The company has been called an "innovative platform at the forefront of the new social buying process" by IDC and the "Yelp for Enterprise Tech" by the Wall Street Journal. IT Central Station reaches over 22 million tech buyers who access and share unbiased product information and tap into a community of other real users in order to make the best buying decision. For more information, visit www.ITCentralStation.com.

IT Central Station Contact: Eden Fienberg | Email: eden@itcentralstation.com | (646) 328-1944

Twitter: @ITCenSta

LinkedIn: www.linkedin.com/company/it-central-station

Date released:
Wednesday March 29, 2017