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Amplitude vs Google Analytics vs Matomo comparison

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Amplitude Logo

Amplitude

Read 1 Amplitude review
965 views|871 comparisons
100% willing to recommend
Google Logo

Google Analytics

Read 15 Google Analytics reviews
1,165 views|1,030 comparisons
89% willing to recommend
Matomo Logo

Matomo

1,033 views|1,012 comparisons
Comparison Buyer's Guide
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Buyer's Guide
Web Analytics
March 2024
Executive Summary

We performed a comparison between Amplitude, Google Analytics, and Matomo based on real PeerSpot user reviews.

Find out what your peers are saying about Snowflake Computing, Google, Amplitude and others in Web Analytics.
To learn more, read our detailed Web Analytics Report (Updated: March 2024).
Download the complete report
767,667 professionals have used our research since 2012.
Featured Review
LeslieTaylor
Offers depth of analytics and powerful visualization capabilities
Oscar Alberto Paez Bencomo
Provides information to help identify, understand, and make use of our visitor traffic
With Google Analytics, we obtain different metrics from all the clients that enter our web environment. The collection of these metrics helps to... Read more →
Use Matomo?
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pricing and Cost Advice
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  • "The installation cost is really low and does not require a team with a super performance to run."

    • More Google Analytics Pricing and Cost Advice →

    Information Not Available
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    Questions from the Community
    What do you like most about Amplitude?
    Top Answer:I loved using Amplitude because it allowed me to dive deep into product usage and analyze different customer segments.
    What needs improvement with Amplitude?
    Top Answer:In terms of improvement, setting up reports in Amplitude was challenging for me as a newer user. I relied on others who… more »
    What is your primary use case for Amplitude?
    Top Answer:I used Amplitude mostly for data analytics and analysis.
    Ask a question

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    Ranking
    3rd
    out of 32 in Web Analytics
    Views
    965
    Comparisons
    871
    Reviews
    1
    Average Words per Review
    504
    Rating
    8.0
    2nd
    out of 32 in Web Analytics
    Views
    1,165
    Comparisons
    1,030
    Reviews
    0
    Average Words per Review
    0
    Rating
    N/A
    4th
    out of 32 in Web Analytics
    Views
    1,033
    Comparisons
    1,012
    Reviews
    0
    Average Words per Review
    0
    Rating
    N/A
    Comparisons
    Braze logo
    Braze vs. Amplitude
    Compared 8% of the time.
    Snowflake Analytics logo
    Snowflake Analytics vs. Amplitude
    Compared 8% of the time.
    Glassbox logo
    Glassbox vs. Amplitude
    Compared 7% of the time.
    Heap logo
    Heap vs. Amplitude
    Compared 6% of the time.
    Adobe Analytics logo
    Adobe Analytics vs. Amplitude
    Compared 6% of the time.
    More Amplitude Competitors   →
    Tealium logo
    Tealium vs. Google Analytics
    Compared 42% of the time.
    Segment logo
    Segment vs. Google Analytics
    Compared 11% of the time.
    WalkMe logo
    WalkMe vs. Google Analytics
    Compared 7% of the time.
    StatCounter logo
    StatCounter vs. Google Analytics
    Compared 6% of the time.
    Glassbox logo
    Glassbox vs. Google Analytics
    Compared 5% of the time.
    More Google Analytics Competitors   →
    Heap logo
    Heap vs. Matomo
    Compared 14% of the time.
    Mixpanel logo
    Mixpanel vs. Matomo
    Compared 9% of the time.
    Piwik PRO Analytics Suite logo
    Piwik PRO Analytics Suite vs. Matomo
    Compared 7% of the time.
    Optimizely logo
    Optimizely vs. Matomo
    Compared 7% of the time.
    Adobe Analytics logo
    Adobe Analytics vs. Matomo
    Compared 5% of the time.
    More Matomo Competitors   →
    Also Known As
    ClearBrain
    Piwik
    Learn More
    Amplitude
    Google
    Matomo
    Video Not Available
    Overview

    Whether you want to understand how users are navigating through your application, which features engage them the most, or how to improve long-term user retention, Amplitude helps you answer questions critical to your product development strategy.

    Enterprise-class web analytics. Google Analytics not only lets you measure sales and conversions, but also gives you fresh insights into how visitors use your site, how they arrived on your site, and how you can keep them coming back. Delivered on Google's world-class platform.
    Matomo is the only analytics platform that gives you full control over your data and more.
    Sample Customers
    Nokia, Yik Yak, QuizUp, CrunchBase, Rhapsody, PlanGrid, Acquia, Patreon, SeatGeek, Etermax
    Air Show Buzz, AlfaStrakhovanie, Amari, Global Tech LED, Klarna, La Tienda, Nissan Motor Company, Rasmussen College, Shoes of Prey, Twiddy
    T-Mobile, Wikimedia, Forbes, Sharp, Oxfam
    Top Industries
    VISITORS READING REVIEWS
    Computer Software Company18%
    Financial Services Firm12%
    Media Company7%
    Comms Service Provider6%
    REVIEWERS
    Marketing Services Firm27%
    Media Company18%
    Training & Coaching Company18%
    Cloud Provider9%
    VISITORS READING REVIEWS
    Financial Services Firm14%
    Educational Organization13%
    Computer Software Company12%
    Insurance Company7%
    VISITORS READING REVIEWS
    Computer Software Company18%
    Government10%
    Media Company7%
    Financial Services Firm7%
    Company Size
    VISITORS READING REVIEWS
    Small Business32%
    Midsize Enterprise12%
    Large Enterprise55%
    REVIEWERS
    Small Business88%
    Midsize Enterprise6%
    Large Enterprise6%
    VISITORS READING REVIEWS
    Small Business22%
    Midsize Enterprise20%
    Large Enterprise58%
    VISITORS READING REVIEWS
    Small Business27%
    Midsize Enterprise14%
    Large Enterprise59%
    Buyer's Guide
    Web Analytics
    March 2024
    Download Free Report
    Find out what your peers are saying about Snowflake Computing, Google, Amplitude and others in Web Analytics. Updated: March 2024.
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    767,667 professionals have used our research since 2012.