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Marketo vs Oracle CRM vs Percolate comparison

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Adobe Logo

Marketo

Read 17 Marketo reviews
2,977 views|2,384 comparisons
94% willing to recommend
Oracle Logo

Oracle CRM

Read 31 Oracle CRM reviews
322 views|248 comparisons
90% willing to recommend
Percolate Logo

Percolate

Read 1 Percolate review
71 views|25 comparisons
100% willing to recommend
Comparison Buyer's Guide
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Buyer's Guide
Marketing Automation
April 2024
Executive Summary

We performed a comparison between Marketo, Oracle CRM, and Percolate based on real PeerSpot user reviews.

Find out what your peers are saying about Salesforce, HubSpot, Oracle and others in Marketing Automation.
To learn more, read our detailed Marketing Automation Report (Updated: April 2024).
Download the complete report
767,995 professionals have used our research since 2012.
Featured Review
Nikashkhan Haneefa
Flexible solution for project management, planning and collaboration activities
ManassehAfoh
Helps to understand customer journey better
Oracle CRM helped us better understand the customer journey.
Anonymous User
​Instead of operating in silos and not knowing what other teammates are working on, we are able to collaborate and...
Instead of operating in silos and not knowing what other teammates are working on, we are able to collaborate and maximize our initiatives.
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pricing and Cost Advice
  • "I'm not sure about the cost because I don't get into this aspect. Clients normally take care of that. I only know that it is costly, and I don't think there are any additional costs to the licensing."
  • "The licensing cost usually depends on the users."
  • "The solution is expensive compared to others."
  • "It is expensive. We have a yearly license."
  • "The initial pricing was excellent, but the pricing for renewals is not as good."

    • More Marketo Pricing and Cost Advice →

  • "It is not cheap. It is more suitable for big companies."
  • "We were able to get a ten-year contract for a very good discount with our three platforms together with Oracle."
  • "We have annual licenses to use this solution that are quite expensive. For example, we have approximately four types of licenses and we have one annual contract for the number of licenses we use for Oracle CRM and the loyalty system."
  • "There are licenses needed to use this solution and they are managed by our product team."
  • "Every year, we have new users, and we get new licenses. It depends on various things such as the number of users and expansion of our business lines."
  • "The licensing is on a yearly basis."
  • "The cost of a license with support is slightly higher than a regular license."
  • "The costing for this solution is very high. It targets top tier companies. This solution can be split up into multiple modules to cater to the low tier customers."

    • More Oracle CRM Pricing and Cost Advice →

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    Questions from the Community
    What do you like most about Marketo?
    Top Answer:I like that the solution is flexible.
    Read all 8 answers   →
    What needs improvement with Marketo?
    Top Answer:The user experience needs improvement, particularly in terms of ease of use and navigation between projects.
    Read all 8 answers   →
    What is your primary use case for Marketo?
    Top Answer:The use cases for the solution involve project management tools, planning, and collaboration with team members.
    Read all 8 answers   →
    What do you like most about Oracle CRM?
    Top Answer:It is a stable solution.
    Read all 19 answers   →
    What is your experience regarding pricing and costs for Oracle CRM?
    Top Answer:The product’s pricing is very high. I rate the pricing an eight out of ten.
    Read all 15 answers   →
    What needs improvement with Oracle CRM?
    Top Answer:Improvements are required around the microservices offered by the product. Improvements are needed in the new kind of… more »
    Read all 18 answers   →
    Ask a question

    Earn 20 points

    Ranking
    4th
    out of 61 in Marketing Automation
    Views
    2,977
    Comparisons
    2,384
    Reviews
    2
    Average Words per Review
    391
    Rating
    8.5
    5th
    out of 61 in Marketing Automation
    Views
    322
    Comparisons
    248
    Reviews
    17
    Average Words per Review
    352
    Rating
    7.8
    8th
    out of 15 in Marketing Resource Management
    Views
    71
    Comparisons
    25
    Reviews
    0
    Average Words per Review
    0
    Rating
    N/A
    Comparisons
    Also Known As
    Market2Lead
    Learn More
    Adobe
    Oracle
    Percolate
    Overview

    Marketo is an all-in-one marketing solution that was created by marketers for marketers. Founded in 2007, Marketo is branded as marketing software that is easy, powerful and complete.

    Organizations have access to multiple marketing and sales tools when they use this solution, such as Marketing Automation, Consumer Engagement Marketing, Real-Time Personalization, and Marketing Management.

    On demand CRM with contextual intelligence, adaptive business planning, and analytics. Supports cloud integration with Outlook and mobile devices, as well as sales and marketing applications. Multi-tenancy or single-tenancy options available.

    Percolate is a leading CMP purpose-built to alleviate some of the most pressing challenges facing global marketing organizations today.
    Sample Customers
    Marketo has a customer base of thousands of companies, including Sony, Citrix, BrightTALK, Curves International, HootSuite, Hyundai, SanDisk, and Samsung Electronics.
    Turk Telekom, yoo Ltd , Mobilitec, Sanipex Group, ec4u expert consulting AG, Hover Automotive India Pvt. Ltd., Lawn Tennis Association, Geodis, Freedom Technology
    GE, Chobani, MasterCard, Amtrak, Freshpet, Unilever, Boost Mobile, Visa, Western Digital, U.S. Cellular, CA Techniologies, Aloha, Hibbett Sports
    Top Industries
    VISITORS READING REVIEWS
    Computer Software Company21%
    Financial Services Firm14%
    Manufacturing Company6%
    Healthcare Company6%
    REVIEWERS
    Comms Service Provider20%
    Government20%
    Manufacturing Company13%
    Financial Services Firm13%
    VISITORS READING REVIEWS
    Computer Software Company14%
    Financial Services Firm11%
    Government8%
    University8%
    VISITORS READING REVIEWS
    Educational Organization65%
    Financial Services Firm7%
    Computer Software Company7%
    Legal Firm5%
    Company Size
    REVIEWERS
    Small Business47%
    Midsize Enterprise26%
    Large Enterprise26%
    VISITORS READING REVIEWS
    Small Business25%
    Midsize Enterprise19%
    Large Enterprise56%
    REVIEWERS
    Small Business39%
    Midsize Enterprise6%
    Large Enterprise55%
    VISITORS READING REVIEWS
    Small Business22%
    Midsize Enterprise13%
    Large Enterprise65%
    VISITORS READING REVIEWS
    Small Business15%
    Midsize Enterprise67%
    Large Enterprise18%
    Buyer's Guide
    Marketing Automation
    April 2024
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    Find out what your peers are saying about Salesforce, HubSpot, Oracle and others in Marketing Automation. Updated: April 2024.
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    767,995 professionals have used our research since 2012.