Act-On Software Review

Easy to Use, and an Affordable Marketing Automation Tool

Valuable Features

<ul> <li>Analytics and Reporting </li> <li>Marketing Automation </li> <li>Social Integration </li> <li>CRM Integration</li> </ul>

Improvements to My Organization

It is now much easier for us to send and segment emails, analyze our results and make smarter decisions.

Room for Improvement

One are of improvement would be ability to use dynamic content fields. It is available, but not to the fullest extent where it would help me.

Use of Solution

2 years

Deployment Issues

No, I was up and running within 24 hours.

Stability Issues

No, I have never had an issue.

Scalability Issues

We are a growing organization and it has been able to grow with us.

Customer Service and Technical Support

Customer Service: The customer service is likely one of the best pros of this organization. I think my account reps are wonderful and tech support is always quick and follows-throughTechnical Support: I have always been helped immediately.

Previous Solutions

Yes, we were unhappy with the overall capabilities, reporting and cost.

Initial Setup

Very straightforward.

Pricing, Setup Cost and Licensing

There was no set-up cost, just a monthly cost based on email list.
Disclosure: I am a real user, and this review is based on my own experience and opinions.
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