Act-On Software Reviews

Filter by:Reset all filters
industry
Filter Unavailable
Company Size
Filter Unavailable
Job Level
Filter Unavailable
rating
Filter Unavailable
Real User
Business Systems Manager at a consultancy with 501-1,000 employees
Jun 26 2017

What is most valuable?

The adaptive nurturing, segmentation, multiple lead scoring rules, and simple CRM integration stood out the most. The CRM connection is light weight for the CRM Administrator and easy to modify per business processes. Another plus was the... more»

How has it helped my organization?

Act-On improved our account-based marketing, delivered product-driven marketing material, increased lead rates with specific sales targets, and built a stronger relationship between our marketing and sales teams.

What needs improvement?

The CRM integration with Act-On is better with Salesforce and had more value for sales representatives than it did with Microsoft Dynamics CRM; that was MS CRM's downfall. Act-On Anywhere is a nice feature for general users, but the tracking... more»

Articles

User Assessments By Topic About Act-On Software

Find out what your peers are saying about Act-On Software, Salesforce, HubSpot and others in Marketing Automation.
279,075 professionals have used our research since 2012.

Act-On Software Questions

Act-On Software Projects By Members

Act-On Software Consultants

What is Act-On Software?

Act-On Software is a marketing automation company delivering innovation that empowers marketers to do the best work of their careers. Act-On is the only integrated workspace that powers the customer experience from end-to-end, from brand awareness and demand generation, to retention and loyalty. With Act-On, marketers can drive better business outcomes and see higher customer lifetime value. Act-On is squarely focused on the success of its customers and offers consultant level quality with everyday customer support. Act-On Software has been recognized for its superior product and rapid business growth by Deloitte, Forbes, and Inc. Magazine. For more information, visit www.act-on.com.
Act-On Software customers
NYU, Tableau, Xerox, ASPCA, Lego Education, Hoopla, Avery Dennison and SolarWorld.
BUYER'S GUIDE
Not sure which Marketing Automation solution is right for you?

Download our free Marketing Automation Report and find out what your peers are saying about Act-On Software, Salesforce, HubSpot, and more!

Sign Up with Email