Act-On Software Benefits
Act-On improved our account-based marketing, delivered product-driven marketing material, increased lead rates with specific sales targets, and built a stronger relationship between our marketing and sales teams.
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Our organization was operating blindfolded before implementing Act-On. We're able to have complete visibility into our website visitor behavior and easily integrate this into our CRM. We're able to segment our visitors based on behavior and lead score and serve them to the sales team on a platter.
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Act-On is simple to use and it makes campaign development a breeze. It allows my small marketing department to appear much larger than it is! Without knowing any code you can quickly create forms, landing pages, and e-mails - all trackable!
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Buyer's Guide
Marketing Automation
April 2024
Find out what your peers are saying about Act-On Software, HubSpot, Salesforce and others in Marketing Automation. Updated: April 2024.
767,847 professionals have used our research since 2012.
It is now much easier for us to send and segment emails, analyze our results and make smarter decisions.
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Before I joined, my company used a larger, more expensive but more popular software. After switching to this, my team can still do everything it needs to for cheaper.
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Buyer's Guide
Marketing Automation
April 2024
Find out what your peers are saying about Act-On Software, HubSpot, Salesforce and others in Marketing Automation. Updated: April 2024.
767,847 professionals have used our research since 2012.