Citrix ADM provides centralized management for various internal programs, including inventory and sales tracking, communication tools, and office programs such as Teams and Azure.

My organization uses Citrix ADM mainly for optimization and content delivery so that the desktops and applications can be delivered to the users without compromising security.

We make use of it for daily analytics, troubleshooting, and reporting for our production environment. 

With Citrix ADM, one can manage NetScaler and ADC. One can also gather data on remote users, especially information on their bandwidth and the resources they use.

By using this solution, we are accessing our server's resources in a secure manner. It has complete end-to-end encryption, and it provides secure data access. It doesn't matter where our users are sitting or from where they are coming to our network.

We use the product for load balancing and as a reverse proxy solution.

We use this solution for screening access, so certain people have access to certain applications. It's a good solution to deliver applications to users who are located in geographically distinct locations. The product means you can have control and still deliver the applications. We have a partnership with Citrix and I'm technology vice president. 

The primary use case is for troubleshooting how users are experiencing the Citrix environment.

We have several use cases but as an example, I have a banking customer who wants to know about their environment with Virtual Apps and Desktops. They're interested in performance, connections and network latency. The management part of Virtual Apps and Desktop is not available when you look at Citrix Cloud, it doesn't provide that information. To get more, you need to use ADM. I'm a cloud solutions architect and we are resellers of Citrix ADM.