7Park Data vs Verix Limelight comparison

7Park Data provides data intelligence for global businesses. It offers businesses access to digital user behavior, and gives you clarity into your investments with app, traffic, web and transactional data. 7Park Data also gives app-level insights from real-time, on-device monitoring of millions of mobile phones and tablets streaming billions of data points on key metrics such as installs, “active” users, engagement and retention trends. Using user research data, you can segment users to better understand share of market.

Verix Limelight harnesses the power of data science and advanced analytics to drive performance across commercial organization’s business processes. Through analysis of a wide variety of data with embedded business logic, Limelight powers your business decisions in a continuous and consistent manner.

Verix Limelight offers pre-packaged use cases for life sciences commercial operations – sales, managed access and marketing professionals, to automate and optimize day to day processes. Limelight’s use cases are implemented on top of Verix’s robust Data Intelligence Foundation, a ML enabled commercial DataMart that holds hundreds of historical, factual, and predictive attributes about every HCP/account in your therapeutic universe.