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Act-On Software vs LeadSquared comparison

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Act-On Software Logo

Act-On Software

Read 7 Act-On Software reviews
218 views|136 comparisons
100% willing to recommend
LeadSquared Logo

LeadSquared

Read 2 LeadSquared reviews
424 views|275 comparisons
66% willing to recommend
Comparison Buyer's Guide
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Buyer's Guide
Marketing Automation
April 2024
Executive Summary

We performed a comparison between Act-On Software and LeadSquared based on real PeerSpot user reviews.

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To learn more, read our detailed Marketing Automation Report (Updated: April 2024).
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768,578 professionals have used our research since 2012.
Featured Review
Anonymous User
The adaptive nurturing, segmentation, multiple lead scoring rules, and simple CRM integration stood out the most.
Act-On improved our account-based marketing, delivered product-driven marketing material, increased lead rates with specific sales targets, and... Read more →
SigfridCecillon
Reliable and offers helpful technical support but is expensive
The product helped us to follow our invoicing and helped us to follow projects to see if they are well done if we are facing any time of delays... Read more →
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pricing and Cost Advice
Information Not Available
  • "I am not sure about the cost of the solution overall, but with their SMS notifications services, there is an extra cost."
  • "The license is paid yearly, and it is about 30 euros per month per user."

    • More LeadSquared Pricing and Cost Advice →

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    Questions from the Community
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    What do you like most about LeadSquared?
    Top Answer:The initial setup is very easy.
    Read all 2 answers   →
    What is your experience regarding pricing and costs for LeadSquared?
    Top Answer:The price is per user and if you've got 10 users, it's all right, it's not that expensive. It's okay. However, if you are 100 or 1000, it's not a good solution. SAP or Dynamics or other products are… more »
    Read all 2 answers   →
    What needs improvement with LeadSquared?
    Top Answer:There may be some features regarding holidays which are missing in the product that could be added in the future. It would be great if they could improve the manipulation of the planning. The solution… more »
    Read all 2 answers   →
    Ranking
    20th
    out of 61 in Marketing Automation
    Views
    218
    Comparisons
    136
    Reviews
    0
    Average Words per Review
    0
    Rating
    N/A
    8th
    out of 61 in Marketing Automation
    Views
    424
    Comparisons
    275
    Reviews
    2
    Average Words per Review
    430
    Rating
    7.5
    Comparisons
    Learn More
    Act-On Software
    LeadSquared
    Overview
    Act-On Software is a marketing automation company delivering innovation that empowers marketers to do the best work of their careers. Act-On is the only integrated workspace that powers the customer experience from end-to-end, from brand awareness and demand generation, to retention and loyalty. With Act-On, marketers can drive better business outcomes and see higher customer lifetime value. Act-On is squarely focused on the success of its customers and offers consultant level quality with everyday customer support. Act-On Software has been recognized for its superior product and rapid business growth by Deloitte, Forbes, and Inc. Magazine. For more information, visit www.act-on.com.
    LeadSquared is a complete customer acquisition platform for businesses. It combines the features offered by both CRMs as well as Marketing Automation software, and thus brings your Sales and Marketing teams on the same page. It lets you :- 1. Automate lead capture from all sources 2. Run email, SMS and drip marketing campaigns 3. Prioritize amongst leads using quality and engagement scoring 4. Track lead activity on your website, landing pages, emails and calls, and 5. Access deep analytics about your sales and marketing activities. It is best fit for businesses in the Education, Real Estate, Financial Services, Health & Wellness, Travel & Hospitality, and Software sectors.
    Sample Customers
    NYU, Tableau, Xerox, ASPCA, Lego Education, Hoopla, Avery Dennison and SolarWorld.
    Byju's Classes, Randstad, Trivago, Scripbox, Zoomcar, Quikr, Amberjack, Mettl, Flipkart, iNurture, Vedantu, Eton University, IIHT, NIIT, IILM, Ashoka University, BML Munjal University, O2 Spa, Body Craft, Acron Group, The Deltin Group,
    Top Industries
    No Data Available
    VISITORS READING REVIEWS
    Computer Software Company21%
    Educational Organization9%
    Real Estate/Law Firm9%
    Manufacturing Company9%
    Company Size
    REVIEWERS
    Small Business71%
    Midsize Enterprise14%
    Large Enterprise14%
    VISITORS READING REVIEWS
    Small Business27%
    Midsize Enterprise23%
    Large Enterprise50%
    Buyer's Guide
    Marketing Automation
    April 2024
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    Find out what your peers are saying about Salesforce, HubSpot, Oracle and others in Marketing Automation. Updated: April 2024.
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    768,578 professionals have used our research since 2012.

    Act-On Software is ranked 20th in Marketing Automation while LeadSquared is ranked 8th in Marketing Automation with 2 reviews. Act-On Software is rated 9.0, while LeadSquared is rated 7.6. The top reviewer of Act-On Software writes "The adaptive nurturing, segmentation, multiple lead scoring rules, and simple CRM integration stood out the most". On the other hand, the top reviewer of LeadSquared writes "Reliable and offers helpful technical support but is expensive". Act-On Software is most compared with , whereas LeadSquared is most compared with Zoho CRM, ExtraaEdge and Salesforce Marketing Cloud.

    See our list of best Marketing Automation vendors.

    We monitor all Marketing Automation reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.