SAP Marketing empowers business to understand its customers and to engage with them intelligently. Build dynamic profiles of customers and use them to gain insights to adapt to both their needs and market trends. Deliver personalized experiences in real-time, increasing conversion rates and gaining loyalty. Gain real-time transparency into the performance of your marketing plans, giving you the agility to change track and seize new opportunities.
ACT! is ranked 21st in Marketing Automation while SAP Marketing Cloud is ranked 8th in Marketing Automation. ACT! is rated 0.0, while SAP Marketing Cloud is rated 0.0. On the other hand, ACT! is most compared with Microsoft Dynamics CRM, whereas SAP Marketing Cloud is most compared with Salesforce Marketing Cloud, Marketo, SAP CRM, HubSpot Marketing Hub and Oracle Eloqua.
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