ACT! vs SmarterHQ comparison

Designed with extensive user input, Act! v16 delivers new functionality and enhancements that help you maximize your time, prioritize intelligently, and be informed and prepared to market and sell. Create a holistic view of all relationship interactions at a company automatically, and benefit from an insightful look back at a consolidated history for your system and everyone you do business with. Take the guesswork out of knowing where to prioritize your time based on data-driven customer intelligence, and quickly perform actions en masse to free up your time. Drive productivity in the field with new mobile enhancements2 and gain peace of mind knowing your system and data are healthy via proactive system notifications. - Streamlined Company Management & Global Actions Increase Sales Effectiveness - New Calculated Fields Drive Prioritization and Maximize Customer IQ - New History View Provides an Insightful Look Back - Act! Premium Mobile3 Enhancements Drive Productivity in the Field - Usability and System Improvements for Speed and Peace of Mind

SmarterHQ makes it easy for brands to automate web and email personalization. Our personalization engine analyzes online and offline activity to respond to individual customers with personalized content. We work with some of the world’s largest brands – such as Eddie Bauer, eBags, Chico’s, and Finish Line to drive phenomenal business results. We’ve been recognized by Forbes as technology to push e-commerce into a new era of personalization and Forrester's Total Economic Impact study to deliver 667% in ROI.