Adobe Campaign vs Amazon Pinpoint comparison

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Adobe Logo
1,160 views|899 comparisons
100% willing to recommend
Amazon Web Services (AWS) Logo
579 views|510 comparisons
0% willing to recommend
Comparison Buyer's Guide
Executive Summary

We performed a comparison between Adobe Campaign and Amazon Pinpoint based on real PeerSpot user reviews.

Find out what your peers are saying about Salesforce, monday.com, Microsoft and others in Marketing Management.
To learn more, read our detailed Marketing Management Report (Updated: April 2024).
767,847 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"Analytics was a good part of Adobe Campaign."

More Adobe Campaign Pros →

"From my experience, Amazon Pinpoint's most valuable feature is its ability to deploy outbound projects quickly. It is easy to use when setting up outbound campaigns, allowing us to deploy solutions rapidly. It is easy to learn."

More Amazon Pinpoint Pros →

Cons
"The problems we faced with Adobe Campaigns in my company stemmed from the fact that it was very complex software."

More Adobe Campaign Cons →

"In my opinion, Amazon Pinpoint needs improvement in several areas. It lacks many features that competitors like Genesys offer. For example, we cannot set up multiple campaign plans or switch campaigns from one set of customers to another. Additionally, reporting functionality needs to be improved."

More Amazon Pinpoint Cons →

Pricing and Cost Advice
Information Not Available
  • "Amazon Pinpoint itself is inexpensive. However, additional services that may be required in conjunction with it, such as custom reporting services, can be costly."
  • More Amazon Pinpoint Pricing and Cost Advice →

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    Questions from the Community
    Top Answer:Analytics was a good part of Adobe Campaign.
    Top Answer:The problems we faced with Adobe Campaigns in my company stemmed from the fact that it was very complex software. In my company, it did not allow us to expose APIs to do the stuff we require in our… more »
    Top Answer:It was one of the complex products used in our company earlier. My company has stopped using Adobe Campaign, and moved to another marketing software for distribution. I will not be able to comment on… more »
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    Ranking
    7th
    Views
    1,160
    Comparisons
    899
    Reviews
    1
    Average Words per Review
    510
    Rating
    7.0
    8th
    Views
    579
    Comparisons
    510
    Reviews
    0
    Average Words per Review
    0
    Rating
    N/A
    Comparisons
    Also Known As
    Neolane Campaign
    Learn More
    Overview

    It's a set of solutions that help you personalize and deliver campaigns across all of your online and offline channels.

    - Simplify campaign management

    Manage your data and monitor the performance of your cross-channel campaigns from one place.

    - Deliver engaging email

    Use personalized, contextual and real-time email messages to deliver a compelling customer experience.

    - Automate campaigns

    Use marketing automation to increase your campaign productivity and reduce your time to market.

    Amazon Web Services offers a highly scalable, low-latency, globally distributed architecture. Amazon Pinpoint is built on this architecture, allowing you to send messages to your customers through multiple channels with confidence. You can use these channels to send messages to recipients all around the world.

    Sample Customers
    Euromoney Learning Solutions, Cr_dit Agricole Nord-Est, a Synergie GIE regional bank, Renault, HD Supply, Dior, Mercola.com
    Expedia, Intuit, Royal Dutch Shell, Brooks Brothers
    Top Industries
    VISITORS READING REVIEWS
    Educational Organization19%
    Financial Services Firm18%
    Insurance Company9%
    Computer Software Company8%
    VISITORS READING REVIEWS
    Financial Services Firm17%
    Computer Software Company17%
    Retailer7%
    Comms Service Provider7%
    Company Size
    VISITORS READING REVIEWS
    Small Business7%
    Midsize Enterprise29%
    Large Enterprise63%
    VISITORS READING REVIEWS
    Small Business17%
    Midsize Enterprise17%
    Large Enterprise66%
    Buyer's Guide
    Marketing Management
    April 2024
    Find out what your peers are saying about Salesforce, monday.com, Microsoft and others in Marketing Management. Updated: April 2024.
    767,847 professionals have used our research since 2012.

    Adobe Campaign is ranked 7th in Marketing Management with 1 review while Amazon Pinpoint is ranked 8th in Marketing Management with 1 review. Adobe Campaign is rated 7.0, while Amazon Pinpoint is rated 6.0. The top reviewer of Adobe Campaign writes "Though it is good for the analytics part, it needs to be made less complex for users". On the other hand, the top reviewer of Amazon Pinpoint writes "Helps to manage outbound campaigns such as automated outgoing calls to end users". Adobe Campaign is most compared with Microsoft Dynamics CRM, Salesforce Marketing Cloud, Google Campaign Manager, HCL Campaign and Siebel Marketing Resource Management, whereas Amazon Pinpoint is most compared with Salesforce Marketing Cloud and Marketo.

    See our list of best Marketing Management vendors.

    We monitor all Marketing Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.