Adobe Marketing Cloud vs. Google Analytics

Adobe Marketing Cloud is ranked 5th in Web Analytics vs Google Analytics which is ranked 1st in Web Analytics with 2 reviews. The top reviewer of Google Analytics writes "Provides solid data to analyze the impact of implemented policies". Adobe Marketing Cloud is most compared with Mixpanel, Amplitude and Google Analytics. Google Analytics is most compared with Matomo, Amplitude and StatCounter.
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Most Helpful Review
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Quotes From Members Comparing Adobe Marketing Cloud vs. Google Analytics

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
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295,473 professionals have used our research since 2012.
Ranking
RANKING
Views
1,943
Comparisons
1,023
Reviews
0
Followers
121
Avg. Rating
N/A
Views
5,322
Comparisons
2,033
Reviews
2
Followers
458
Avg. Rating
9.0
Top Comparisons
Top Comparisons
Compared 14% of the time.
Compared 12% of the time.
See more Adobe Marketing Cloud competitors »
Compared 19% of the time.
Compared 19% of the time.
Compared 12% of the time.
See more Google Analytics competitors »
Also Known As
Also Known AsSiteCatalyst, Omniture
Website/Video
Website/VideoAdobe
Google
Overview
Overview

Adobe Marketing Cloud (AMC) is a collection of integrated online marketing and Web analytics products by Adobe Systems. It is a comprehensive marketing solution which enables marketers to measure, personalize and optimize marketing campaigns and digital experiences for optimal marketing performance.

Enterprise-class web analytics. Google Analytics not only lets you measure sales and conversions, but also gives you fresh insights into how visitors use your site, how they arrived on your site, and how you can keep them coming back. Delivered on Google's world-class platform.
OFFER
Learn more about Adobe Marketing Cloud
Learn more about Google Analytics
Sample Customers
Sample CustomersSony Computer Entertainment Europe, asos, B&QAir Show Buzz, AlfaStrakhovanie, Amari, Global Tech LED, Klarna, La Tienda, Nissan Motor Company, Rasmussen College, Shoes of Prey, Twiddy
Top Industries
Top Industries
No Data Available
REVIEWERS
Media Company
33%
Marketing Services Firm
22%
Retailer
11%
Government
11%
VISITORS READING REVIEWS
Marketing Services Firm
23%
Media Company
14%
Retailer
8%
Financial Services Firm
8%
Company Size
Company Size
No Data Available
REVIEWERS
Small Business
83%
Midsize Enterprise
8%
Large Enterprise
8%
VISITORS READING REVIEWS
Small Business
60%
Midsize Enterprise
21%
Large Enterprise
19%

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