Alterian vs PTI MarcomCentral comparison

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56 views|51 comparisons
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29 views|21 comparisons
Executive Summary

We performed a comparison between Alterian and PTI MarcomCentral based on real PeerSpot user reviews.

Find out what your peers are saying about Freshworks, Qualtrics, ServiceNow and others in Customer Experience Management.
To learn more, read our detailed Customer Experience Management Report (Updated: April 2024).
768,415 professionals have used our research since 2012.
Ranking
Views
56
Comparisons
51
Reviews
0
Average Words per Review
0
Rating
N/A
Views
29
Comparisons
21
Reviews
0
Average Words per Review
0
Rating
N/A
Buyer's Guide
Customer Experience Management
April 2024
Find out what your peers are saying about Freshworks, Qualtrics, ServiceNow and others in Customer Experience Management. Updated: April 2024.
768,415 professionals have used our research since 2012.
Comparisons
Also Known As
MarcomCentral
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Overview
Alterian helps organizations to create relevant, effective and engaging experiences with their audience that create value and reinforce commitment to their brand, through the use of the Alterian Integrated Marketing Platform.

Brand governance can be easily achieved utilizing a marketing asset portal within MarcomCentral. Using the portal, corporate marketing groups can upload and share approved, on-brand assets with internal and external teams. Access to assets is permission-based, so users only see what's appropriate for their unique use. Assets can be customized, however, dynamic content choices ensure they're always 100% compliant.

Sample Customers
Agfa Healthcare, Aruba Tourism Authority, COPA-DATA, Belgacom, Belkin, Bosch, Burt's Bees, Canon
NRG Energy, Toro, Long John Silver's, Modern Woodmen, The World Bank, Dow Corning, Monitronics International
Buyer's Guide
Customer Experience Management
April 2024
Find out what your peers are saying about Freshworks, Qualtrics, ServiceNow and others in Customer Experience Management. Updated: April 2024.
768,415 professionals have used our research since 2012.

Alterian is ranked 19th in Customer Experience Management while PTI MarcomCentral is ranked 14th in Marketing Resource Management. Alterian is rated 0.0, while PTI MarcomCentral is rated 0.0. On the other hand, Alterian is most compared with Salesforce Marketing Cloud, whereas PTI MarcomCentral is most compared with .

We monitor all Customer Experience Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.