Amazon Pinpoint vs Marketo comparison

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Amazon Web Services (AWS) Logo
572 views|507 comparisons
Adobe Logo
1,674 views|1,343 comparisons
Comparison Buyer's Guide
Executive Summary

We performed a comparison between Amazon Pinpoint and Marketo based on real PeerSpot user reviews.

Find out what your peers are saying about Salesforce, monday.com, Microsoft and others in Marketing Management.
To learn more, read our detailed Marketing Management Report (Updated: March 2024).
765,386 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pricing and Cost Advice
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  • "I'm not sure about the cost because I don't get into this aspect. Clients normally take care of that. I only know that it is costly, and I don't think there are any additional costs to the licensing."
  • "The licensing cost usually depends on the users."
  • "The solution is expensive compared to others."
  • "It is expensive. We have a yearly license."
  • "The initial pricing was excellent, but the pricing for renewals is not as good."
  • More Marketo Pricing and Cost Advice →

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    765,386 professionals have used our research since 2012.
    Questions from the Community
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    Top Answer:I like that the solution is flexible.
    Top Answer:The user experience needs improvement, particularly in terms of ease of use and navigation between projects.
    Top Answer:The use cases for the solution involve project management tools, planning, and collaboration with team members.
    Ranking
    8th
    Views
    572
    Comparisons
    507
    Reviews
    0
    Average Words per Review
    0
    Rating
    N/A
    5th
    Views
    1,674
    Comparisons
    1,343
    Reviews
    2
    Average Words per Review
    391
    Rating
    8.5
    Comparisons
    Learn More
    Overview

    Amazon Web Services offers a highly scalable, low-latency, globally distributed architecture. Amazon Pinpoint is built on this architecture, allowing you to send messages to your customers through multiple channels with confidence. You can use these channels to send messages to recipients all around the world.

    Marketo is an all-in-one marketing solution that was created by marketers for marketers. Founded in 2007, Marketo is branded as marketing software that is easy, powerful and complete.

    Organizations have access to multiple marketing and sales tools when they use this solution, such as Marketing Automation, Consumer Engagement Marketing, Real-Time Personalization, and Marketing Management.

    Sample Customers
    Expedia, Intuit, Royal Dutch Shell, Brooks Brothers
    Marketo has a customer base of thousands of companies, including Sony, Citrix, BrightTALK, Curves International, HootSuite, Hyundai, SanDisk, and Samsung Electronics.
    Top Industries
    VISITORS READING REVIEWS
    Financial Services Firm18%
    Computer Software Company18%
    Retailer7%
    Comms Service Provider7%
    VISITORS READING REVIEWS
    Computer Software Company22%
    Financial Services Firm14%
    Manufacturing Company6%
    Healthcare Company6%
    Company Size
    VISITORS READING REVIEWS
    Small Business17%
    Midsize Enterprise17%
    Large Enterprise67%
    REVIEWERS
    Small Business50%
    Midsize Enterprise28%
    Large Enterprise22%
    VISITORS READING REVIEWS
    Small Business25%
    Midsize Enterprise18%
    Large Enterprise56%
    Buyer's Guide
    Marketing Management
    March 2024
    Find out what your peers are saying about Salesforce, monday.com, Microsoft and others in Marketing Management. Updated: March 2024.
    765,386 professionals have used our research since 2012.

    Amazon Pinpoint is ranked 8th in Marketing Management while Marketo is ranked 5th in Marketing Management with 17 reviews. Amazon Pinpoint is rated 0.0, while Marketo is rated 8.4. On the other hand, the top reviewer of Marketo writes "Flexible solution for project management, planning and collaboration activities". Amazon Pinpoint is most compared with Salesforce Marketing Cloud and Adobe Campaign, whereas Marketo is most compared with Salesforce Marketing Cloud, Oracle Eloqua, HubSpot Marketing Hub, Pardot and SAP Marketing Cloud.

    See our list of best Marketing Management vendors.

    We monitor all Marketing Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.