When you put audience first, results follow. Data management is the heart of an effective audience-first strategy. Amobee DMP (formerly Turn DMP) delivers the kind of data that’s vital in knowing your customers intimately and understanding the true value of your efforts to engage with them.
BlueKai is the industry’s leading cloud-based big data platform that enables marketing organizations to personalize online, offline, and mobile marketing campaigns with richer and more-actionable information about targeted audiences.
Amobee DMP is ranked 8th in Data Management Platforms (DMP) while Oracle BlueKai is ranked 4th in Data Management Platforms (DMP). Amobee DMP is rated 0.0, while Oracle BlueKai is rated 0.0. On the other hand, Amobee DMP is most compared with , whereas Oracle BlueKai is most compared with Adobe Audience Manager, Lotame DMP, Neustar IDMP and Adform Audience Base.
See our list of best Data Management Platforms (DMP) vendors.
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