Compare Aprimo vs. Marketo

Aprimo is ranked 9th in Marketing Management while Marketo is ranked 5th in Marketing Management with 1 review. Aprimo is rated 0, while Marketo is rated 10.0. On the other hand, the top reviewer of Marketo writes "Smart Campaigns and other features form the backbone of our digital marketing operations". Aprimo is most compared with HCL Campaign, BrandMaker and Alterian, whereas Marketo is most compared with Salesforce Marketing Cloud, SAP Marketing Cloud and Oracle Eloqua.

Aprimo

Marketo

Aprimo

581 views|463 comparisons

Marketo

Read 1 Marketo review.

1,866 views|1,433 comparisons

Most Helpful Review

Use Aprimo? Share your opinion.

Muhammad Ardhin

User

Smart Campaigns and other features form the backbone of our digital marketing operations

Marketo is the backbone for our company's Digital Marketing operations.

Quotes From Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

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Ranking
9th out of 21 in Marketing Management Views 581 Comparisons 463 Reviews 0 Average Words per Review 0 Avg. Rating N/A	5th out of 21 in Marketing Management Views 1,866 Comparisons 1,433 Reviews 0 Average Words per Review 0 Avg. Rating N/A
Top Comparisons
HCL Campaign vs. Aprimo Compared 16% of the time. BrandMaker vs. Aprimo Compared 14% of the time. Alterian vs. Aprimo Compared 13% of the time. See more Aprimo competitors » + Add more products to compare	Salesforce Marketing Cloud vs. Marketo Compared 27% of the time. SAP Marketing Cloud vs. Marketo Compared 23% of the time. Oracle Eloqua vs. Marketo Compared 11% of the time. See more Marketo competitors » + Add more products to compare
Also Known As
Teradata Aprimo
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Aprimo	Adobe
Overview
Aprimo gives enterprises the advantage by streamlining and governing all the behind-the-scenes activities - from ideation to distribution - involved in delivering exceptional brand experiences.	Marketo is an all-in-one marketing solution that was created by marketers for marketers. Founded in 2007, Marketo is branded as marketing software that is easy, powerful and complete. Organizations have access to multiple marketing and sales tools when they use this solution, such as Marketing Automation, Consumer Engagement Marketing, Real-Time Personalization, and Marketing Management.
Offer
Learn more about Aprimo Learn More	Learn more about Marketo Learn More
Sample Customers
AT&T, Bank of America, SOS Children's Village	Marketo has a customer base of thousands of companies, including Sony, Citrix, BrightTALK, Curves International, HootSuite, Hyundai, SanDisk, and Samsung Electronics.

See also Aprimo Reviews, Marketo Reviews, and our list of Best Marketing Management Companies.

We monitor all Marketing Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.