Aptean Pivotal CRM vs. Marketo

As of February 2019, Aptean Pivotal CRM is ranked 18th in CRM vs Marketo which is ranked 3rd in Marketing Automation with 3 reviews. The top reviewer of Marketo writes "The ability to build and automate complex scenarios is valuable". Aptean Pivotal CRM is most compared with . Marketo is most compared with Salesforce Marketing Cloud, SAP Marketing Cloud and IBM Watson Campaign Automation.
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Aptean Pivotal CRM Logo
924 views|200 comparisons
Marketo Logo
3,597 views|1,340 comparisons
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Quotes From Members

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316,268 professionals have used our research since 2012.
Ranking
18th
out of 53 in CRM
Views
924
Comparisons
200
Reviews
0
Followers
110
Avg. Rating
N/A
3rd
Views
3,597
Comparisons
1,340
Reviews
3
Followers
261
Avg. Rating
7.7
Top Comparisons
Compared 20% of the time.
Also Known As
Pivotal
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Aptean
Adobe
Overview

Aptean Pivotal CRM integrates all of the characteristics of a successful CRM - flexibility, reliability, smart reporting, and mobile access - and offers capabilities that go beyond “just a CRM.” Pivotal integrates into your operational data and spans your full business. From interacting with customers through effective marketing campaigns, to turning leads into selling opportunities and ultimately closed deals, and to delivering thoughtful customer service, Pivotal can do it all. It can be easily and cost-effectively tailored to match your individual business processes, as well as give you flexibility in your hosting options, whether on-premise or in the cloud.

Marketo is an all-in-one marketing solution that was created by marketers for marketers. Founded in 2007, Marketo is branded as marketing software that is easy, powerful and complete.

Organizations have access to multiple marketing and sales tools when they use this solution, such as Marketing Automation, Consumer Engagement Marketing, Real-Time Personalization, and Marketing Management.

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Sample Customers
AAA Western & Central New York, Albert Heijn, Alliance of Indiana, Bay Valley Foods, Bergendahls Food, Berner Food & Beverage, Case New Holland (CNH), ILLES Seasonings & Flavors, JYSK, Lakeside Foods, Major League BaseballMarketo has a customer base of thousands of companies, including Sony, Citrix, BrightTALK, Curves International, HootSuite, Hyundai, SanDisk, and Samsung Electronics.
Find out what your peers are saying about Salesforce, Oracle, Microsoft and others in CRM. Updated: February 2019.
316,268 professionals have used our research since 2012.
We monitor all CRM reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.

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