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AT Internet - Digital Analytics Solution vs Segment comparison

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AT Internet - Digital Analytics Solution

36 views|30 comparisons
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Segment

Read 2 Segment reviews
823 views|737 comparisons
100% willing to recommend
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Buyer's Guide
Web Analytics
March 2024
Executive Summary

We performed a comparison between AT Internet - Digital Analytics Solution and Segment based on real PeerSpot user reviews.

Find out what your peers are saying about Snowflake Computing, Google, Amplitude and others in Web Analytics.
To learn more, read our detailed Web Analytics Report (Updated: March 2024).
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Featured Review
Use AT Internet - Digital Analytics Solution?
VikasAgarwal
Simplify data management and analysis and offers built-in integrations for many data sources and destinations, reducing effort required for custom integrations
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pricing and Cost Advice
Information Not Available
  • "The pricing was on the higher side but it wasn't excessively high."

    • More Segment Pricing and Cost Advice →

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    What do you like most about Segment?
    Top Answer:I like the straightforward way of connecting with various data sources and destinations. That's the most valuable feature. It has built-in integrations for a lot of them, so the overall effort… more »
    What is your experience regarding pricing and costs for Segment?
    Top Answer:The pricing was on the higher side but it wasn't excessively high. It's definitely not tailored for the smallest businesses, but it's well-suited for setups that anticipate significant growth.
    What needs improvement with Segment?
    Top Answer:The main challenge is that the SDKs are pretty similar across programming languages, and they're not super flexible. They might not support certain use cases. It has a set of functions that work well… more »
    Ranking
    25th
    out of 32 in Web Analytics
    Views
    36
    Comparisons
    30
    Reviews
    0
    Average Words per Review
    0
    Rating
    N/A
    5th
    out of 32 in Web Analytics
    Views
    823
    Comparisons
    737
    Reviews
    1
    Average Words per Review
    1,635
    Rating
    8.0
    Comparisons
    Also Known As
    Segment.io
    Learn More
    AT Internet
    Twilio
    Overview
    One of the world’s major players in digital intelligence since 1996, AT Internet helps companies measure their audience and optimise their digital performance across all channels. AT Internet’s expertise extends from collecting raw data to treating it in real time and delivering it for analysis and the sharing of insights.

    Segment is a customer data platform that helps organizations collect, unify, and analyze customer data from various sources. Its primary use case is to provide a single view of the customer across different touchpoints, enabling businesses to deliver personalized experiences.

    The most valuable functionality of Segment is its ability to integrate with numerous data sources, such as websites, mobile apps, and third-party tools. It simplifies the process of data collection and unification, allowing organizations to easily access and analyze customer data in real time.

    Segment helps organizations by providing a comprehensive understanding of their customer's behavior, preferences, and interactions. This valuable insight enables businesses to make data-driven decisions, optimize marketing campaigns, and improve customer engagement. By leveraging Segment's capabilities, organizations can enhance customer experiences, increase customer satisfaction, and drive business growth.

    Sample Customers
    A large portfolio of loyal clients (over 3 500 clients), including some leading international: Le Monde, Solocal Group, Lagardère, Total, France Televisions, BPCE, Carrefour, Areva, Accor, Eurosport, Boulanger, Societe Generale, Danone...
    Nokia, rdio, Bonobos, LiveNation, Atlassian
    Top Industries
    No Data Available
    VISITORS READING REVIEWS
    Computer Software Company16%
    Financial Services Firm11%
    Real Estate/Law Firm8%
    Retailer6%
    Company Size
    No Data Available
    VISITORS READING REVIEWS
    Small Business27%
    Midsize Enterprise14%
    Large Enterprise58%
    Buyer's Guide
    Web Analytics
    March 2024
    Download Free Report
    Find out what your peers are saying about Snowflake Computing, Google, Amplitude and others in Web Analytics. Updated: March 2024.
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    768,578 professionals have used our research since 2012.

    AT Internet - Digital Analytics Solution is ranked 25th in Web Analytics while Segment is ranked 5th in Web Analytics with 2 reviews. AT Internet - Digital Analytics Solution is rated 0.0, while Segment is rated 8.6. On the other hand, the top reviewer of Segment writes "Simplify data management and analysis and offers built-in integrations for many data sources and destinations, reducing effort required for custom integrations". AT Internet - Digital Analytics Solution is most compared with , whereas Segment is most compared with Google Analytics, Pendo, Tealium, Adobe Analytics and Amplitude.

    See our list of best Web Analytics vendors.

    We monitor all Web Analytics reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.