Birst vs InsightSquared comparison

Birst Networked BI and Analytics eliminates information silos. Decentralized users can augment the enterprise data model virtually, as opposed to physically, without compromising data governance.

A unified semantic layer maintains common definitions and key metrics.
Birst’s two-tier architecture aligns back-end sources with line-of-business or local data. Birst’s Automated Data Refinement extracts data from any source into a unified semantic layer. Users are enabled with self-service analytics through executive dashboards, reporting, visual discovery, mobile tools, and predictive analytics. Birst Open Client Interface also offers integration with Tableau, Excel and R.

Birst goes to market in two primary ways: as a direct sale, for enterprises using Birst on internal data to manage their business; and embedded, for companies who offer analytic products, by embedding and white-labeling Birst capabilities into their products.

Birst’s is packaged in 3 available formats: Platform and per-user fee; by Department or Business Unit; by end-customer (for embedded scenarios).

InsightSquared is a Salesforce Analytics product for small- and midsized- businesses (SMBs). InsightSquared's business intelligence solution provides analytics tailored specifically to aide with sales, marketing, finances, staffing, and support services. InsightSquaredsales tools (with Salesforce integration) allow for objective performance analysis and predictions based on data, not intuition. You can forecast closed deals based on the win rates of specific employees, identify high-opportunity leads, and compare forecasts to historical sales averages. Pipeline management tools allow for the view of user-defined pipeline stages and lead progress. You can even identify your most efficient reps for each stage of the process for data-driven sales coaching. InsightSquared marketing tools help you analyze campaigns, leads generated, track sourced deal conversion rates, align with sales objectives, and identify times and methods of highest traffic and conversion rates. InsightSquared finance tools integrate with Quickbooks and cleanly display all historical data for the quick identification of trends. Drill-down, customer-based analysis not possible with Quickbooks alone and centralized company-wide reporting make accountants more productive and powerful. Staffing analytics from InsightSquared helps out HR. Job order management, candidate source analysis, and placement history analysis all allow you to better track prospective hires and their potential. Activity dashboards and data-driven coaching tools allow you to manage and better monitor the progress of your current employees. InsightSquare support analytics allow specific drill-down into problem accounts and customers, trends in time of day, time until resolution, rep success, and aggregated case management.