Bitam Artus vs Interana comparison

Artus is the core of the BITAM Suite. It consists of three fundamental elements:

• Bitam Administrator - which contains all the metadata, facilitating the creation of multidimensional structures, user security, etc.
• Artus Designer - which allows easy and intuitive creation of scenarios.
• Artus Web User - platform from which the user can access the greater capabilities for the management of the Decision-Making Process.

Interana empowers everyone in digital businesses, from product, UX, growth and marketing to editorial, sales and support with intuitive visual exploration of behavior in event data.

Best of all, it works directly on raw data – so you get answers to new questions right away – even those requiring new flows, metrics or segmentation. No heavy ETL, data wrangling, re-processing, or help needed from your data team. No limitation to dimensions and perspectives others defined for you.