Black Swan Data vs Iterable comparison

We make use of the vast sea of data available these days, to solve marketing problems for our clients and create digital solutions that can transform businesses. The software solutions we create analyse that data to help anticipate changes in consumer behaviour, so we can work with brands to predict what their customers will want. Applied Prediction’ – it brings together all this human, computational analysis and data to create insights that make the next steps obvious, and transform how our clients do business.

We work with our partners to unearth brilliant solutions to their problems. Our collaborative approach has made us the UK’s No1 startup – based across the globe in London, New York, LA, Toronto, Cape Town, Budapest, Singapore, Bristol and Exeter. Of course it helps that our people are amongst the brightest in the industry, mostly bordering on genius… our own analytics have shown it’s the 10% crazy bit in each of us that allows us to think and behave differently – so we think a little madness is something to celebrate.

Iterable is a consumer growth marketing and user engagement platform. With Iterable, B2C marketers send the right message, to the right device, at the right time. Iterable provides powerful segmentation, fully customizable templates, sophisticated workflows (with no coding), a/b testing and more. Iterable seamlessly supports email, mobile push notifications and SMS.