BloomReach DXP is an open and intelligent platform to build, personalize, test and optimize digital experiences. The BloomReach DXP helps businesses identify their users' needs and create the right digital experience for them in real time, regardless of channel or device, incorporating content marketing, search, merchandising and SEO.
Powered by a sophisticated blend of continuous profiling and real-time targeting, the Certona personalization platform augments behavioral profiles with every interaction. This develops customer insights that fuel intelligent predictions to deliver increasingly individualized experiences as customers engage across touchpoints.
BloomReach is ranked 1st in Personalization Engines while Certona Experience Manager is ranked 11th in Personalization Engines. BloomReach is rated 0.0, while Certona Experience Manager is rated 0.0. On the other hand, BloomReach is most compared with Adobe Experience Cloud, Liferay Digital Experience Platform, Optimove, Sitecore Experience Platform and Salesforce Marketing Cloud, whereas Certona Experience Manager is most compared with Evergage.
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