Bluecore vs WebEngage comparison

Bluecore is a cross-channel Retail Marketing Platform specializing in email. Bluecore's unique ability to match customer data with real-time product updates enables brands to build intelligent, triggered campaigns that span all email programs and channels. By connecting deep data insights, Bluecore's AI-driven decisioning engine determines the timing and content of the next-best campaign to surface to individual shoppers, driving relevance for shoppers and increased revenue for brands.

WebEngage is a multi-channel user engagement platform which automates communication across users' life-cycle. It allows businesses to connect with users through the following channels - Web Messages (notification, survey and feedback), In-App Messages, Push Notifications, Emails and Text Messages. WebEngage builds enriched user profiles for every single user (registered, as well as anonymous) using a client's website and/or mobile app. Moreover, one can ‘segment’ the users based on their behavior, and engage with them via multiple channels. In a nutshell, WebEngage automates user engagement and helps businesses retain and grow their user base. In laymen terms, it allows them to acquire and retain customers. Going steady on the mission to humanize all of the world's websites and mobile apps, we are assisting thousands of customers in 50+ countries. From enterprises like eBay, Lynda, Sendgrid, Snapdeal, MakeMyTrip, Avaya, Souq, etc. to thousands of startups worldwide, we are helping them ‘Engage, Retain and Grow’.