Oracle Eloqua vs Zeta Marketing Platform comparison

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3,803 views|1,962 comparisons
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234 views|205 comparisons
Comparison Buyer's Guide
Executive Summary

We performed a comparison between Oracle Eloqua and Zeta Marketing Platform based on real PeerSpot user reviews.

Find out what your peers are saying about Salesforce, HubSpot, Oracle and others in Marketing Automation.
To learn more, read our detailed Marketing Automation Report (Updated: March 2024).
765,386 professionals have used our research since 2012.
Featured Review
Parag Shah
Use Zeta Marketing Platform?
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pricing and Cost Advice
  • "Our licensing costs are yearly."
  • "The solution is expensive."
  • "The tool is pricey compared to products like Marketo."
  • "Oracle Eloqua's pricing is medium."
  • "Oracle Eloqua is quite an affordable solution."
  • More Oracle Eloqua Pricing and Cost Advice →

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    Questions from the Community
    Top Answer:The solution should consider adding functionality related to event listening, such as webhooks. The solution should provide an omnichannel approach rather than just email and a message, neither of… more »
    Top Answer:We use the solution for digital marketing, especially for email marketing. We have B2B as well as B2C customers.
    Top Answer:The solution's engine framework is quite simple, giving you the agility you need in the business.
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    Earn 20 points

    Ranking
    3rd
    Views
    3,803
    Comparisons
    1,962
    Reviews
    4
    Average Words per Review
    284
    Rating
    8.5
    17th
    Views
    234
    Comparisons
    205
    Reviews
    0
    Average Words per Review
    0
    Rating
    N/A
    Comparisons
    Also Known As
    Eloqua, Oracle Marketing Cloud
    Boomtrain
    Learn More
    Overview

    Eloqua is the Oracle marketing automation and revenue performance management solution used by sales and marketing teams all over the world. With Eloqua, organizations can easily execute marketing campaigns, build and manage their databases, convert leads to sales, and measure the impact of marketing activities on the organization.

    The Zeta Marketing Platform provides a real-time view of prospects and customers, leveraging AI to create personalization in every channel at unparalleled depth and scale.

    Sample Customers
    Thomson Reuters, The Dow Chemical Company, Avid, LifeSize, and Avalara.
    Forbes, Condenast, CBS Interactive, Bark & Co Customer Case Study
    Top Industries
    REVIEWERS
    Manufacturing Company33%
    Computer Software Company25%
    Media Company17%
    Financial Services Firm17%
    VISITORS READING REVIEWS
    Educational Organization70%
    Computer Software Company6%
    Financial Services Firm4%
    Manufacturing Company4%
    VISITORS READING REVIEWS
    Computer Software Company16%
    Financial Services Firm14%
    Retailer11%
    Construction Company9%
    Company Size
    REVIEWERS
    Small Business31%
    Midsize Enterprise25%
    Large Enterprise44%
    VISITORS READING REVIEWS
    Small Business6%
    Midsize Enterprise72%
    Large Enterprise22%
    VISITORS READING REVIEWS
    Small Business31%
    Midsize Enterprise7%
    Large Enterprise62%
    Buyer's Guide
    Marketing Automation
    March 2024
    Find out what your peers are saying about Salesforce, HubSpot, Oracle and others in Marketing Automation. Updated: March 2024.
    765,386 professionals have used our research since 2012.

    Oracle Eloqua is ranked 3rd in Marketing Automation with 32 reviews while Zeta Marketing Platform is ranked 17th in Marketing Automation. Oracle Eloqua is rated 8.8, while Zeta Marketing Platform is rated 0.0. The top reviewer of Oracle Eloqua writes "A well-known and flexible solution that provides a lot of features for B2B email marketing". On the other hand, Oracle Eloqua is most compared with Salesforce Marketing Cloud, Marketo, HubSpot Marketing Hub, Pardot and Oracle CRM, whereas Zeta Marketing Platform is most compared with Salesforce Marketing Cloud, HubSpot Marketing Hub and Klaviyo.

    See our list of best Marketing Automation vendors.

    We monitor all Marketing Automation reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.