Adobe Experience Manager vs WordPress comparison

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Comparison Buyer's Guide
Executive Summary

We performed a comparison between Adobe Experience Manager and WordPress based on real PeerSpot user reviews.

Find out in this report how the two Web Content Management solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed Adobe Experience Manager vs. WordPress Report (Updated: March 2024).
765,386 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"If you want to use content in a mobile application and you want the content in some other application, you can simply expose it from the CMS to different clients or different systems. It's easy. On top of that, the technology underlying AEM is open-source and is very powerful like Apache Sling and JCR.""Adobe Experience Manager is quite a powerful product that you can use to design files and export them.""I've used several CMS tools, but Adobe Experience Manager is feature-rich, especially for web security and content management. It's more efficient to manage content on Adobe Experience Manager, and you can do a lot with it, such as updating content at any time, and on any platform, even from mobile or tablet. Adobe Experience Manager is still getting updated daily, and it's the best CMS tool in the market for me. I like that you can manage assets in Adobe Experience Manager. I also like that the solution has an analytics dashboard that shows you where the traffic comes from, how many clicks come from a specific location, the number of clicks and impressions, etc. Adobe Experience Manager can be accessed by other teams, for example, the digital media department of my company, so the solution can be used and updated per each team's requirement. Adobe Experience Manager is more than just a web developer tool, as it also allows visibility tracking and has other uses. I also like that the GUI for Adobe Experience Manager is straightforward and catchy. It has separate folders and icons, so using Adobe Experience Manager isn't tough. The solution is straightforward to use and handle.""I like the native applications such as Adobe Target, Adobe Analytics, and Adobe Experience Platform. Because of these, it's very easy to connect and obtain reports on how my website is doing, how many have visited it, how frequently, etc. The multiple publisher concept is one of the best parts of this solution.""Adobe Experience Manager is a content management system, and we use it to create and manage a website.""Easy to work with the solution."

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"The best feature in WordPress is Elementor. It lets you easily create one-page landing sites.""The best feature of WordPress is its user-friendliness and its strong SEO capabilities.""The themes are useful. They change the look and feel of a website with just one click.""There are so many free plugins""The standout feature is its high degree of customization. Creating user-friendly, easily maintainable websites is a breeze, especially with the convenient admin access.""It is a stable system which offers a wide variety of themes and templates.""The most valuable feature of the solution stems from the fact that it is quite easy to use.""WordPress offers great flexibility."

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Cons
"Adobe Experience Manager's pricing could be improved.""Programming model could be improved, it's a monolithic solution.""In comparison to other CMS products, Adobe Experience Manager is missing some capabilities such as proper versioning or a better versioning system and backend connectivity. If something is deleted in AEM, the user cannot recover it. You have to call technical support, and they will need to recover the whole instance. So, it's really difficult. For example, if you delete a page, you cannot recover it. There should be an option to recover it. In AEM, you have to go to the previous state of the instance itself or the virtual machine, and you have to restore everything, which is not good.""The solution's pricing and stability could be improved.""I haven't seen any areas for improvement in Adobe Experience Manager as it's a full-fledged CMS tool, and Adobe is already working on enhancements for the solution. Adobe is working to make Adobe Experience Manager more valuable and easier to use for any user, even non-technical ones, through multiple components and templates. Day by day, Adobe provides the latest update to Adobe Experience Manager, and if my team needs any particular change, it just needs to be reported to the Adobe team. As Adobe Experience Manager has a broad scope and a lot of use cases and features, it's a solution that requires some time and effort from you in terms of learning, especially if you're implementing it for different clients, which could be an area for improvement.""The latest trend is to render everything in the client-side framework. For example, SPA or single page application. This is a feature that needs improvement. The cloud deployment pipeline needs to be improved as well."

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"WordPress needs to adapt to new technologies. It also needs to improve scalability. We don't have optimized content and plugins in the tech stack.""I would like to see the addition of social media integration features in WordPress.""One area of improvement is hosting. It should have its file manager regardless of where you host your website.""I would recommend dumping the Gutenberg interface, as that is horrible.""I think that WordPress is too cool in its contact.""I would like to see a new UI.""It could be a little bit easier to use.""The basic product is becoming less usable by end users for site maintenance post delivery."

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Pricing and Cost Advice
  • "There's a free trial for one month for Adobe Experience Manager, which you can use for learning purposes, then, after the trial period, you'll need to purchase the license. Adobe offers a few plans for Adobe Experience Manager, but I'm unaware of how much my company is paying."
  • "It's a costly solution. I would rate the price at two out of five on a scale from one to five, where one is the most expensive and five is the most competitive."
  • "Users have to pay a yearly licensing fee to use the solution, which is highly-priced."
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  • "Set up cost is nothing. Pricing is free. You need to pay a cost only for the domains, hosting, and to buy themes."
  • "It provides a high ROI."
  • "I paid to have a WordPress site for two years and didn't just have a free one."
  • "WordPress is a free CMS. Installing WordPress is free. The domain and pushing data costs money."
  • "WordPress is a free CMS. Installing WordPress is free, although the domain will cost money."
  • "WordPress is a free solution."
  • "It is an open-source platform. It doesn't need any license."
  • "Regarding pricing, we have the flexibility to utilize certain themes and plugins across multiple websites for a single one-time cost. However, there are instances where themes come with only one activation key, limiting their use to a single website. Certain plugins and themes come with a significant cost, with the least expensive theme priced at around $120. Additionally, plugins typically range from $80 to $90 per year for a subscription. Consequently, it can be considered somewhat costly in this regard. Conversely, when it comes to WordPress, there is no expenditure involved."
  • More WordPress Pricing and Cost Advice →

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    Questions from the Community
    Top Answer:Adobe Experience Manager is a content management system, and we use it to create and manage a website.
    Top Answer:The solution's pricing and stability could be improved.
    Top Answer:Adobe Experience Manager is used for user experience, product design, and user journeys.
    Top Answer:The best feature of WordPress is its flexibility.
    Top Answer:The cost of a project using WordPress varies widely and depends on the specific requirements. It can range from as low as $500 to as high as $3,000 or more, depending on the complexity and scope of… more »
    Top Answer:WordPress could use improvement in terms of optimization, especially for large websites with extensive databases and many images. When clients want to build projects like Amazon on WordPress, it tends… more »
    Ranking
    3rd
    Views
    3,471
    Comparisons
    2,252
    Reviews
    5
    Average Words per Review
    518
    Rating
    8.2
    2nd
    Views
    2,816
    Comparisons
    2,461
    Reviews
    11
    Average Words per Review
    597
    Rating
    8.5
    Comparisons
    Also Known As
    Adobe Day CQ5, Ektron Social Marketing, Episerver Content Cloud
    Learn More
    Wordpress
    Video Not Available
    Overview

    Adobe Communique 5 (Adobe CQ5), currently manifested as Adobe Experience Manager (AEM), is a web-based content management system which is developed to help businesses in offering high-end digital experience to their customers. 

    WordPress is a popular content management system (CMS) that allows users to create and manage websites easily. It offers a wide range of features and customization options, making it suitable for both beginners and experienced users.

    One of the key advantages of WordPress is its user-friendly interface. With its intuitive dashboard, users can easily navigate through various settings and options. Additionally, WordPress offers a vast library of themes and plugins, allowing users to customize their websites to their liking.

    WordPress also excels in terms of flexibility and scalability. It can be used to create various types of websites, from simple blogs to complex e-commerce platforms. Its extensive plugin directory enables users to add functionality to their websites without any coding knowledge.

    Another notable feature of WordPress is its strong community support. With millions of users worldwide, there is a wealth of resources available, including forums, tutorials, and documentation. This makes it easy for users to find solutions to any issues they may encounter.

    Furthermore, WordPress is highly SEO-friendly. It provides built-in tools and features that help optimize websites for search engines, improving their visibility and ranking. This is crucial for businesses and individuals looking to increase their online presence.

    Sample Customers
    Metra
    TIBCO Software, Code for America, Crosswise, Essio Shower, AdLemons, Applied Geographics
    Top Industries
    VISITORS READING REVIEWS
    Educational Organization41%
    Financial Services Firm11%
    Computer Software Company9%
    Manufacturing Company4%
    REVIEWERS
    Cloud Provider13%
    Financial Services Firm13%
    Program Development Consultancy13%
    Computer Software Company13%
    VISITORS READING REVIEWS
    Computer Software Company15%
    Financial Services Firm11%
    Government10%
    Educational Organization7%
    Company Size
    REVIEWERS
    Small Business27%
    Midsize Enterprise13%
    Large Enterprise60%
    VISITORS READING REVIEWS
    Small Business10%
    Midsize Enterprise46%
    Large Enterprise43%
    REVIEWERS
    Small Business72%
    Midsize Enterprise24%
    Large Enterprise4%
    VISITORS READING REVIEWS
    Small Business29%
    Midsize Enterprise17%
    Large Enterprise54%
    Buyer's Guide
    Adobe Experience Manager vs. WordPress
    March 2024
    Find out what your peers are saying about Adobe Experience Manager vs. WordPress and other solutions. Updated: March 2024.
    765,386 professionals have used our research since 2012.

    Adobe Experience Manager is ranked 3rd in Web Content Management with 15 reviews while WordPress is ranked 2nd in Web Content Management with 28 reviews. Adobe Experience Manager is rated 7.8, while WordPress is rated 8.2. The top reviewer of Adobe Experience Manager writes "A powerful product that can be used for user experience, product design, and user journeys". On the other hand, the top reviewer of WordPress writes "Very customizable, and forms the base for most websites on the Internet". Adobe Experience Manager is most compared with Adobe CQ5, Liferay Digital Experience Platform, SDL Tridion DX, SharePoint and Sitecore Experience Manager, whereas WordPress is most compared with SharePoint, Quintype, Liferay Digital Experience Platform, Drupal and TerminalFour Site Manager. See our Adobe Experience Manager vs. WordPress report.

    See our list of best Web Content Management vendors.

    We monitor all Web Content Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.