FollowAnalytics unleashes the power of enterprise mobile apps by creating positive outcomes through predictive engagement.
Analyze
Know each of your mobile customers, personally
FollowAnalytics provides the broadest set of analytics to enable you to make data-driven decisions about your campaigns.
Beautiful visualizations and dashboards provide at-a-glance intelligence
Easy connectivity into your back-end systems allows 360° view of your customer
Real-time reporting shows up-to-the-minute usage, funnel, event flow and crash analytics
Engage
Provide compelling content at the right time and in the right context
Easy to build campaigns ensure you are reaching your users with relevant information in the most effective way possible.
Intuitive campaign builder makes it easy to build and launch campaigns
Campaigns can be triggered by internal data, such as profile information or external events, such as geolocation
Push-button connectors allow you to mobilize CRM and marketing stack data, connecting your mobile app data and enabling seamless omnichannel marketing
Rich in-app and push messaging templates allow you to create immersive mobile experiences while maintaining complete control of your brand and style.
Optimize
Spend less time testing and more time converting.
Go beyond A/B testing with powerful machine learning that sends the most effective possible message to each individual user.
Send the right variant to each segment, rather than taking a one-size-fits all approach
Automatically test each variant against every possible segment
Leverage machine learning to predict outcomes based on previous outcomes
Proofpoint Identity Threat Defense is a comprehensive solution designed to protect organizations from identity-based cyber threats. Its primary use case is to detect and prevent attacks that exploit compromised user credentials. By analyzing user behavior and assessing the risk associated with each identity, it identifies and stops threats like account takeover, business email compromise, and insider threats.
The most valuable functionality of Proofpoint Identity Threat Defense lies in its ability to continuously monitor and analyze user activities across various channels, including email, cloud apps, and network logins. It leverages machine learning algorithms and advanced analytics to profile user behavior and detect anomalies that may indicate a potential threat. Additionally, it integrates with threat intelligence feeds and global threat databases to provide real-time threat intelligence and proactive defense.
This solution helps organizations by providing a multi-layered defense against identity-based attacks. By detecting compromised user accounts, it prevents unauthorized access to sensitive data and systems, reducing the risk of data breaches and financial losses. It also helps organizations meet regulatory compliance requirements by monitoring user activities and providing detailed reports for audits. Furthermore, by proactively identifying and stopping threats, it minimizes the overall impact on productivity and business operations.
Proofpoint Identity Threat Defense enables organizations to strengthen their security posture and safeguard their digital assets. It allows for more visibility into user behavior while mitigating risks associated with compromised identities and responding to threats in real-time. With its comprehensive capabilities, organizations can defend against the evolving threat landscape and protect their most valuable asset - their identities.
