We performed a comparison between Google Analytics and Optimizely based on real PeerSpot user reviews.
Find out what your peers are saying about Snowflake Computing, Google, Amplitude and others in Web Analytics.Google Analytics is ranked 2nd in Web Analytics while Optimizely is ranked 13th in Web Analytics. Google Analytics is rated 8.4, while Optimizely is rated 9.2. The top reviewer of Google Analytics writes "Provides information to help identify, understand, and make use of our visitor traffic". On the other hand, the top reviewer of Optimizely writes "Its ability to integrate with third-party platforms has been valuable". Google Analytics is most compared with Tealium, Segment, Matomo and WalkMe, whereas Optimizely is most compared with Amplitude, Matomo, Apptimize and Pendo.
See our list of best Web Analytics vendors.
We monitor all Web Analytics reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.