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Google Analytics vs Tealium comparison

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Google Analytics

Read 15 Google Analytics reviews
1,165 views|1,030 comparisons
89% willing to recommend
Tealium Logo

Tealium

100 views|91 comparisons
Buyer's Guide
Web Analytics
March 2024
Executive Summary

We performed a comparison between Google Analytics and Tealium based on real PeerSpot user reviews.

Find out what your peers are saying about Snowflake Computing, Google, Amplitude and others in Web Analytics.
To learn more, read our detailed Web Analytics Report (Updated: March 2024).
Download the complete report
768,246 professionals have used our research since 2012.
Featured Review
Oscar Alberto Paez Bencomo
Provides information to help identify, understand, and make use of our visitor traffic
With Google Analytics, we obtain different metrics from all the clients that enter our web environment. The collection of these metrics helps to... Read more →
Use Tealium?
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pricing and Cost Advice
  • "The installation cost is really low and does not require a team with a super performance to run."

    • More Google Analytics Pricing and Cost Advice →

    Information Not Available
    Ranking
    2nd
    out of 32 in Web Analytics
    Views
    1,165
    Comparisons
    1,030
    Reviews
    0
    Average Words per Review
    0
    Rating
    N/A
    2nd
    out of 6 in Tag Management
    Views
    100
    Comparisons
    91
    Reviews
    0
    Average Words per Review
    0
    Rating
    N/A
    Buyer's Guide
    Web Analytics
    March 2024
    Download Free Report
    Find out what your peers are saying about Snowflake Computing, Google, Amplitude and others in Web Analytics. Updated: March 2024.
    DOWNLOAD NOW
    768,246 professionals have used our research since 2012.
    Comparisons
    Learn More
    Google
    Tealium
    Video Not Available
    Overview
    Enterprise-class web analytics. Google Analytics not only lets you measure sales and conversions, but also gives you fresh insights into how visitors use your site, how they arrived on your site, and how you can keep them coming back. Delivered on Google's world-class platform.

    The Customer Data Hub encompasses Tealium iQ Tag Management and Tealium EventStream, providing client-side and server-side event data collection and delivery capabilities. Tealium’s customer data platform, AudienceStream, transforms and enriches raw, event-level building block data into visitor profiles and enables business rules to trigger from these profiles. Tealium DataAccess gives customers accessibility to a central repository of customer data.

    Sample Customers
    Air Show Buzz, AlfaStrakhovanie, Amari, Global Tech LED, Klarna, La Tienda, Nissan Motor Company, Rasmussen College, Shoes of Prey, Twiddy
    L.L. Bean, Tripping.com, Charter Communications, Lincoln Financial Group, Citrix, Luxottica, Electronic Arts, HARMAN International, ALM Media, American Eagle, Ancestry.com, Brand New Day
    Top Industries
    REVIEWERS
    Marketing Services Firm27%
    Media Company18%
    Training & Coaching Company18%
    Cloud Provider9%
    VISITORS READING REVIEWS
    Financial Services Firm14%
    Educational Organization13%
    Computer Software Company12%
    Insurance Company6%
    VISITORS READING REVIEWS
    Financial Services Firm21%
    Computer Software Company14%
    Healthcare Company8%
    Insurance Company8%
    Company Size
    REVIEWERS
    Small Business88%
    Midsize Enterprise6%
    Large Enterprise6%
    VISITORS READING REVIEWS
    Small Business22%
    Midsize Enterprise20%
    Large Enterprise58%
    VISITORS READING REVIEWS
    Small Business21%
    Midsize Enterprise10%
    Large Enterprise69%
    Buyer's Guide
    Web Analytics
    March 2024
    Download Free Report
    Find out what your peers are saying about Snowflake Computing, Google, Amplitude and others in Web Analytics. Updated: March 2024.
    DOWNLOAD NOW
    768,246 professionals have used our research since 2012.

    Google Analytics is ranked 2nd in Web Analytics while Tealium is ranked 2nd in Tag Management. Google Analytics is rated 8.4, while Tealium is rated 0.0. The top reviewer of Google Analytics writes "Provides information to help identify, understand, and make use of our visitor traffic". On the other hand, Google Analytics is most compared with Segment, Matomo, WalkMe, StatCounter and Amplitude, whereas Tealium is most compared with Segment and Ensighten.

    We monitor all Web Analytics reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.