Google Campaign Manager vs Sitecore Digital Marketing System comparison

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Executive Summary

We performed a comparison between Google Campaign Manager and Sitecore Digital Marketing System based on real PeerSpot user reviews.

Find out what your peers are saying about Salesforce, monday.com, Microsoft and others in Marketing Management.
To learn more, read our detailed Marketing Management Report (Updated: March 2024).
765,234 professionals have used our research since 2012.
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Top Answer:The platform’s most valuable feature is the ability to create web pages with ease.
Top Answer:In a few scenarios, Sitecore DMS works slowly. Whenever we reload the site, the tree structure collapses. There could be a feature that allows reopening the same structure automatically.
Top Answer:We use the product to develop and manage the websites.
Ranking
9th
Views
519
Comparisons
326
Reviews
0
Average Words per Review
0
Rating
N/A
13th
Views
124
Comparisons
123
Reviews
0
Average Words per Review
0
Rating
N/A
Comparisons
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Overview

Google Marketing Platform is a unified advertising and analytics platform that enables stronger collaboration for your marketing teams by building on existing integrations between DoubleClick and the Google Analytics 360 Suite.

The Sitecore Digital Marketing System (DMS) is a way for marketers to manage content, analytics, personalization, automation, email and testing within a single interface and leverage all of the data within one location. Sitecore DMS allows marketers to focus on what's most important - focusing on strategic investments and evaluating their success based on ROI - and bypass factors slowing them down - multiple platform maintenance and subscription fees.
Sample Customers
Information Not Available
easyJet, Panasonic, Oxfam, Jabra, Graf von Faber-Castell, Boy Scouts of America, eQ Asset Management, Zurich Group International, YouSee
Top Industries
VISITORS READING REVIEWS
Educational Organization42%
Computer Software Company16%
Financial Services Firm7%
Manufacturing Company5%
No Data Available
Company Size
VISITORS READING REVIEWS
Small Business7%
Midsize Enterprise46%
Large Enterprise46%
No Data Available
Buyer's Guide
Marketing Management
March 2024
Find out what your peers are saying about Salesforce, monday.com, Microsoft and others in Marketing Management. Updated: March 2024.
765,234 professionals have used our research since 2012.

Google Campaign Manager is ranked 9th in Marketing Management while Sitecore Digital Marketing System is ranked 13th in Marketing Management with 1 review. Google Campaign Manager is rated 0.0, while Sitecore Digital Marketing System is rated 8.0. On the other hand, the top reviewer of Sitecore Digital Marketing System writes "Helps in creating web pages efficiently and has a simple setup process ". Google Campaign Manager is most compared with Salesforce Marketing Cloud and Adobe Campaign, whereas Sitecore Digital Marketing System is most compared with Microsoft Dynamics CRM, OpenText TeamSite, Liferay Digital Experience Platform and Aprimo.

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We monitor all Marketing Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.