Compare Google Data Studio vs. Tableau
Google Data Studio is ranked 22nd in Business Intelligence (BI) Tools with 3 reviews while Tableau is ranked 1st in Business Intelligence (BI) Tools with 28 reviews. Google Data Studio is rated 8.0, while Tableau is rated 8.6. The top reviewer of Google Data Studio writes "Valuable features include advanced integrated analysis and easy implementation". On the other hand, the top reviewer of Tableau writes "The visualizations bring out patterns buried under a mountain of data. The tool offers unparalleled flexibility in terms of the types of visualisation that one can create". Google Data Studio is most compared with Microsoft BI, Tableau and Amazon QuickSight, whereas Tableau is most compared with Qlik Sense, SAS Visual Analytics and Oracle OBIEE. See our Google Data Studio vs. Tableau report.
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 Find out what your peers are saying about Google Data Studio vs. Tableau and other solutions. Updated: September 2019. 371,917 professionals have used our research since 2012. | |||||
Quotes From Members
We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
Pros | |
This has improved our organization by allowing people to see their data and develop visualizations themselves. The ability to integrate with a great variety of data sources. The ability to design complex data models and equations. Valuable features include advanced integrated analysis and easy implementation. | This solution has transformed us from an Excel reporting environment to one of visual exploration. The most valuable features are data discovery and fine visualizations. Data is easily understood at all levels of the company. Business insights are shared across various departments. Its ease of use and ability to convert drag and drop gestures into queries. The ability to create complex calculations. Its ease of use and ability to convert drag and drop gestures into queries. Tableau's support could improve. |
Cons | |
There is a significant degree of sophistication required to compete with Tableau or Cognos. Insisting on forums, blogs and community outreach in communications, and posting videos on an established calendar would be useful. Panels are not as easy to use as other data extraction UIs. It's not yet a replacement for a complete BI tool. | I would like Tableau to handle geospatial data better in terms of multiple layers and shapefiles. The SQL programming functionality needs to be improved. Conditional formatting could be an interesting feature to provide to final users. The data preparation/blending options are very basic. They could be improved. Tableau is a company that does not respect partners. Licensing and pricing options could be made better so that more users would be able to use it. The performance could be better. Improvements can be made in template support. The workbook file structure is really hard to version control. If there was some sort of version control support offered particularly for workbooks, that would help big time. |
Pricing and Cost Advice | |
Information Not Available | Be careful with the Tableau Viewer's licenses, and stay with the right number of users. Tableau's licensing is pretty straightforward and simple. ROI is very high, but it requires a data preparation/blending tool. The initial cost that is set according to CPU cores is expensive. We always consider pricing when considering a new solution. We are a non-profit and price is a huge concern. Tableau is an expensive solution, though it comes with its advantages. The price could be higher for the quality of software, so they revised the pricing in this version, and I agree with the price for top version. The top version costs about $70 per month, and the price is cheap for the quality. I like the payment model. For the people who need to create, they buy their licenses. Everyone else can use the free Tableau Viewer. This is much better than some of the competitor products, which require full licences for everything. |
 Use our free recommendation engine to learn which Business Intelligence (BI) Tools solutions are best for your needs. 371,917 professionals have used our research since 2012. | |
Ranking  | |
Views 11,539 Comparisons 10,225 Reviews 3 Average Words per Review 144 Avg. Rating 8.0 | Views 76,138 Comparisons 63,175 Reviews 28 Average Words per Review 396 Avg. Rating 8.5 |
Top Comparisons | |
 Compared 18% of the time.  Compared 16% of the time.  Compared 8% of the time. |  Compared 8% of the time.  Compared 8% of the time.  Compared 7% of the time. |
Also Known As | |
| Data Studio | Tableau Desktop, Tableau Server, Tableau Online |
Learn | |
| Google | Tableau |
Overview | |
Google Data Studio (beta) turns your data into informative dashboards and reports that are easy to read, easy to share, and fully customizable. Dashboarding allows you to tell great data stories to support better business decisions. | Tableau helps people and organizations become more data-driven as the trusted leader in analytics. The Tableau platform provides the breadth and depth of capabilities to serve the needs of even the largest global enterprises in a seamless, integrated experience. Tableau is designed to fit, not dictate your data strategy, and adapts to your environment with unmatched flexibility and choice, while meeting the toughest governance and security requirements. People love using Tableau because it is both powerful and intuitive—and offers a fundamentally different user experience by empowering people of all skill levels to explore and analyze data using visuals and natural language. Tableau has become the standard language of analytics for modern business users and continues to lead the industry with the most passionate and engaged user community in analytics, a customer base with millions of users at more than 80,000 organizations, and a deep commitment to customer-focused innovation Evaluation Guide: How to choose the right BI & analytics platform |
Offer | |
Learn more about Google Data Studio | Learn more about Tableau |
Sample Customers | |
Information Not Available | Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart. |
Top Industries | |
Software R&D Company22% Media Company13% Manufacturing Company11% Retailer9% | Financial Services Firm14% University9% Healthcare Company8% Manufacturing Company8% Software R&D Company18% Financial Services Firm14% Healthcare Company8% Comms Service Provider7% |
Company Size | |
No Data Available | Small Business25% Midsize Enterprise21% Large Enterprise54% Small Business28% Midsize Enterprise8% Large Enterprise64% |
Find out what your peers are saying about Google Data Studio vs. Tableau and other solutions. Updated: September 2019.
371,917 professionals have used our research since 2012.
See also Google Data Studio Reviews, Tableau Reviews, and our list of Best Business Intelligence (BI) Tools Companies.
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