Google Data Studio vs. Tableau

As of April 2019, Google Data Studio is ranked 25th in Business Intelligence (BI) Tools with 2 reviews vs Tableau which is ranked 1st in Business Intelligence (BI) Tools with 48 reviews. The top reviewer of Google Data Studio writes "Valuable features include advanced integrated analysis and easy implementation". The top reviewer of Tableau writes "The visualizations bring out patterns buried under a mountain of data. The tool offers unparalleled flexibility in terms of the types of visualisation that one can create". Google Data Studio is most compared with Microsoft BI, Tableau and Amazon QuickSight. Tableau is most compared with Qlik Sense, Microsoft BI and Oracle OBIEE. See our Google Data Studio vs. Tableau report.
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Google Data Studio Logo
10,186 views|9,048 comparisons
Tableau Logo
155,930 views|67,049 comparisons
Most Helpful Review
Find out what your peers are saying about Google Data Studio vs. Tableau and other solutions. Updated: March 2019.
332,644 professionals have used our research since 2012.
Quotes From Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros
The ability to integrate with a great variety of data sources.The ability to design complex data models and equations.Valuable features include advanced integrated analysis and easy implementation.

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I work for clients. That is my business model. Business people really like to see Tableau. They love Tableau because it is very user-friendly. The platform provides an easy to use interface, which is what most people like about it.​Data is easily understood at all levels of the company.Business insights are shared across various departments.Its ease of use and ability to convert drag and drop gestures into queries.The ability to create complex calculations.​Its ease of use and ability to convert drag and drop gestures into queries.Tableau's support could improve.Partner support is very good.

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Cons
Insisting on forums, blogs and community outreach in communications, and posting videos on an established calendar would be useful.Panels are not as easy to use as other data extraction UIs.It's not yet a replacement for a complete BI tool.

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From the developer perspective, the data connection handling the target data set is what most needs to be improved.​Conditional formatting could be an interesting feature to provide to final users.The data preparation/blending options are very basic. They could be improved.Tableau is a company that does not respect partners.I would like to be able to set the parameters in a more specific manner.Small multiples (a.k.a. Trellis charts) are possible only through very hacky means. Update: Still remains a challenge.Improvements in schema security and row/column security need to be made.We would like a report model, because currently there is no schema that we can create in the tool.

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Pricing and Cost Advice
Information Not Available
Tableau's licensing is pretty straightforward and simple.ROI is very high, but it requires a data preparation/blending tool.We always consider pricing when considering a new solution. We are a non-profit and price is a huge concern.Tableau is an expensive solution, though it comes with its advantages.The price could be higher for the quality of software, so they revised the pricing in this version, and I agree with the price for top version. The top version costs about $70 per month, and the price is cheap for the quality.I like the payment model. For the people who need to create, they buy their licenses. Everyone else can use the free Tableau Viewer. This is much better than some of the competitor products, which require full licences for everything.The cost is high.Deployment of dashboards to viewers and unit supervisors can be prohibitively expensive.

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report
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332,644 professionals have used our research since 2012.
Ranking
Views
10,186
Comparisons
9,048
Reviews
2
Average Words per Review
165
Avg. Rating
8.0
Views
155,930
Comparisons
67,049
Reviews
45
Average Words per Review
431
Avg. Rating
8.4
Top Comparisons
Compared 20% of the time.
Compared 16% of the time.
Compared 7% of the time.
Compared 7% of the time.
Compared 7% of the time.
Also Known As
Data StudioTableau Desktop, Tableau Server, Tableau Online
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Google
Tableau
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Overview

Google Data Studio (beta) turns your data into informative dashboards and reports that are easy to read, easy to share, and fully customizable. Dashboarding allows you to tell great data stories to support better business decisions.

Tableau helps people and organizations become more data-driven as the trusted leader in analytics.

The Tableau platform provides the breadth and depth of capabilities to serve the needs of even the largest global enterprises in a seamless, integrated experience. Tableau is designed to fit, not dictate your data strategy, and adapts to your environment with unmatched flexibility and choice, while meeting the toughest governance and security requirements.

People love using Tableau because it is both powerful and intuitive—and offers a fundamentally different user experience by empowering people of all skill levels to explore and analyze data using visuals and natural language. Tableau has become the standard language of analytics for modern business users and continues to lead the industry with the most passionate and engaged user community in analytics, a customer base with millions of users at more than 80,000 organizations, and a deep commitment to customer-focused innovation

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Offer
Learn more about Google Data Studio
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Sample Customers
Information Not Available
Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.
Top Industries
No Data Available
REVIEWERS
Financial Services Firm15%
University9%
Healthcare Company8%
Manufacturing Company8%
VISITORS READING REVIEWS
Financial Services Firm23%
Healthcare Company12%
Marketing Services Firm6%
Comms Service Provider5%
Company Size
No Data Available
REVIEWERS
Small Business26%
Midsize Enterprise19%
Large Enterprise55%
VISITORS READING REVIEWS
Small Business24%
Midsize Enterprise12%
Large Enterprise64%
Find out what your peers are saying about Google Data Studio vs. Tableau and other solutions. Updated: March 2019.
332,644 professionals have used our research since 2012.
We monitor all Business Intelligence (BI) Tools reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.

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