Compare HCL Campaign vs. Infor Marketing Resource Management

HCL Campaign is ranked 6th in Marketing Management while Infor Marketing Resource Management is ranked 12th in Marketing Resource Management. HCL Campaign is rated 0, while Infor Marketing Resource Management is rated 0. On the other hand, HCL Campaign is most compared with Adobe Campaign, Salesforce Marketing Cloud and SAS Marketing Automation, whereas Infor Marketing Resource Management is most compared with .
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Ranking
6th
Views
1,386
Comparisons
1,190
Reviews
0
Average Words per Review
0
Avg. Rating
N/A
Views
91
Comparisons
58
Reviews
0
Average Words per Review
0
Avg. Rating
N/A
Top Comparisons
Compared 32% of the time.
Also Known As
IBM Campaign, IBM UnicaInfor MRM, Infor Orbis, Orbis, Orbis Global
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HCL
Infor
Overview

IBM Campaign helps marketers design, execute, measure and optimize outbound marketing campaigns. This sophisticated omni-channel campaign management solution allows marketers to perform deep segmentation over multiple data sources to deliver tailored messages to huge volumes of contacts.

IBM Campaign enables you to:

Build a targeted, ongoing dialogue with customers and prospects using available data from local, cloud and third-party repositories including previous interactions and responses, current behaviors and events, big data and more.

Manage your full campaign logic and campaign delivery including audience segmentation, ad-hoc field creation, exclusions, assignment of offers and channels, and the ability to directly execute delivery of email, mobile push and SMS campaigns.

Reuse campaign management building blocks including audiences, segments, offers, treatments and exclusion rules.

Accurately measure and report on marketing activities to enhance insights, decision making and marketing accountability.

Choose an on-premise or cloud deployment model of preference.

Infor Marketing Resource Management (MRM) is a scalable, easy-to-use solution used by marketing departments worldwide. The solution allows you to coordinate all your marketing activities—including omni-channel and direct campaigns—with comprehensive tools for digital asset management, resource management, project management, budget and cost tracking, creative approval processing, capacity planning, and analytics.

Offer
Learn more about HCL Campaign
Learn more about Infor Marketing Resource Management
Sample Customers
Jabil Circuit, Infinity Computers and Communications Company, Bridgevine, KCE Electronics Public Company Limited, Uvionics Tech, United Rentals, Apptimate AB, Cablevision, Gwinnett County Public Schools, Vita Group, Vodafone Espana S.A.U., Scania ITNavy Federal Credit Union, Quality Solutions Inc.
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