Compare HCL Campaign vs. SAS Marketing Automation

Cancel
You must select at least 2 products to compare!
HCL Campaign Logo
709 views|577 comparisons
SAS Marketing Automation Logo
482 views|374 comparisons
Ranking
9th
Views
709
Comparisons
577
Reviews
0
Average Words per Review
0
Rating
N/A
10th
Views
482
Comparisons
374
Reviews
0
Average Words per Review
0
Rating
N/A
Popular Comparisons
Also Known As
IBM Campaign, IBM Unica
SAS Campaign Management
Learn More
Overview

IBM Campaign helps marketers design, execute, measure and optimize outbound marketing campaigns. This sophisticated omni-channel campaign management solution allows marketers to perform deep segmentation over multiple data sources to deliver tailored messages to huge volumes of contacts.

IBM Campaign enables you to:

Build a targeted, ongoing dialogue with customers and prospects using available data from local, cloud and third-party repositories including previous interactions and responses, current behaviors and events, big data and more.

Manage your full campaign logic and campaign delivery including audience segmentation, ad-hoc field creation, exclusions, assignment of offers and channels, and the ability to directly execute delivery of email, mobile push and SMS campaigns.

Reuse campaign management building blocks including audiences, segments, offers, treatments and exclusion rules.

Accurately measure and report on marketing activities to enhance insights, decision making and marketing accountability.

Choose an on-premise or cloud deployment model of preference.

SAS Marketing Automation lets you get more campaigns out the door in an automated, trackable and highly repeatable fashion. You can quickly define target segments, prioritize selection rules, select communication channels, schedule and execute campaigns, analyze campaign results and easily make adjustments to improve future campaign performance.

Offer
Learn more about HCL Campaign
Learn more about SAS Marketing Automation
Sample Customers
Jabil Circuit, Infinity Computers and Communications Company, Bridgevine, KCE Electronics Public Company Limited, Uvionics Tech, United Rentals, Apptimate AB, Cablevision, Gwinnett County Public Schools, Vita Group, Vodafone Espana S.A.U., Scania IT
Staples
Top Industries
VISITORS READING REVIEWS
Computer Software Company40%
Comms Service Provider12%
Media Company10%
Financial Services Firm6%
VISITORS READING REVIEWS
Computer Software Company36%
Comms Service Provider23%
Financial Services Firm18%
Media Company7%

HCL Campaign is ranked 9th in Marketing Management while SAS Marketing Automation is ranked 10th in Marketing Automation. HCL Campaign is rated 0.0, while SAS Marketing Automation is rated 0.0. On the other hand, HCL Campaign is most compared with Salesforce Marketing Cloud, Adobe Campaign and SAS Customer Intelligence 360, whereas SAS Marketing Automation is most compared with Salesforce Marketing Cloud, Siebel Marketing Resource Management, SAP Marketing Cloud, Marketo and HubSpot Marketing Hub.

See our list of .

We monitor all Marketing Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.