We performed a comparison between HubSpot Marketing Hub and Oracle Eloqua based on real PeerSpot user reviews.
Find out in this report how the two Marketing Automation solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI."HubSpot Marketing Hub is efficient and offers visibility. It also helps to track leads. I like the tool's Gmail functionality."
"There are customizable templates and we can easily make the templates more dynamic."
"The most valuable features are the reports, overall usability, and ease of use."
"HubSpot is a very helpful solution."
"HubSpot Marketing Hub has kept me updated with alerts."
"The biggest reason why I like this solution is the fact that it has so much functionality. It's all contained in one product, so you don't have to use multiple products."
"The most valuable feature is probably automating the system. I can send mass emails to pretty much all my contacts or certain ones that meet the demographic requirements. I've used this one and one other CRM with an auto sales company. From my experience, just the ease of use and the user interface on HubSpot is phenomenal. It's really simple and easy to navigate the program. The functionality is phenomenal, and not just the Microsoft Office part but also with LinkedIn Sales Navigator. It's pretty nice."
"The product has the most valuable enterprise features."
"The ease of maintenance is the most valuable feature."
"The solution is good for B2B email marketing."
"Lead scoring has helped with the process of qualifying leads."
"It is a user-friendly product."
"The solution's engine framework is quite simple, giving you the agility you need in the business."
"Lead scoring is very useful for both measuring the effectiveness of campaigns as well as deciding which leads to send sales’ way."
"The solution is stable."
"It provides good support for really large databases."
"They should increase the ease of actually creating the contacts and the workflows and enhance that aspect."
"The solution is not recommended for launching investment."
"There are issues with the consistency of notifications."
"HubSpot Marketing Hub’s user interface could be more accessible for a regular user to understand."
"The product is not cheap."
"It would be ideal if there was a way to forward a notification or create notifications for non-HubSpot users."
"The way the staff uses the system sometimes leads to processes not being followed."
"An expensive solution."
"The solution does not have a good database architecture."
"Reporting is very clunky and not user friendly."
"The solution could improve by having a more user-friendly interface."
"The product's initial setup process could be better."
"This product hasn't kept up to date on features."
"The reporting features should be improved."
"The cost of the solution has room for improvement."
"The solution should consider adding functionality related to event listening, such as webhooks."
HubSpot Marketing Hub is ranked 2nd in Marketing Automation with 31 reviews while Oracle Eloqua is ranked 3rd in Marketing Automation with 32 reviews. HubSpot Marketing Hub is rated 8.2, while Oracle Eloqua is rated 8.8. The top reviewer of HubSpot Marketing Hub writes "Offers, email automation, pre-scheduling, greatly enhances our efficiency and provides the granularity we need for in-depth analysis". On the other hand, the top reviewer of Oracle Eloqua writes "A well-known and flexible solution that provides a lot of features for B2B email marketing". HubSpot Marketing Hub is most compared with Salesforce Marketing Cloud, Marketo, IBM Watson Campaign Automation, Zeta Marketing Platform and Iterable, whereas Oracle Eloqua is most compared with Salesforce Marketing Cloud, Marketo, Pardot, Oracle CRM and Zift Solutions. See our HubSpot Marketing Hub vs. Oracle Eloqua report.
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We monitor all Marketing Automation reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.
