HubSpot Marketing Hub vs Oracle CRM comparison

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HubSpot Logo
3,359 views|2,068 comparisons
89% willing to recommend
Oracle Logo
322 views|248 comparisons
90% willing to recommend
Comparison Buyer's Guide
Executive Summary

We performed a comparison between HubSpot Marketing Hub and Oracle CRM based on real PeerSpot user reviews.

Find out in this report how the two Marketing Automation solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed HubSpot Marketing Hub vs. Oracle CRM Report (Updated: March 2024).
768,246 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"The most valuable features are the reports, overall usability, and ease of use.""The product has the most valuable enterprise features.""The solution helps me to structure and track marketing and sales emails.""It has eased managing the sales team and the sales journey right from setting up appointments.""Very user-friendly.""Technical support is helpful and responsive.""The most valuable aspect for us is email marketing because it provides us with a powerful tool and allows us to create email workflows for follow-ups, which is crucial for building relationships with potential customers.""There are customizable templates and we can easily make the templates more dynamic."

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"The solution is smooth, easy to use, easy to customize and it has many features. Plus, there are regular updates.""The solution is scalable.""It has a wide variety of use cases.""We are most comfortable with the user interface that Oracle CRM has, it is very good.""Oracle CRM is a versatile solution with many features and functionalities that makes it a suitable solution for many different business use cases.""It is one of the most proficient CRM tools out there. It is comprehensive and scalable. It covers most of the CRM activities, business lines, and business requirements.""Oracle CRM is a stable solution.""Everything related to insights and dashboards is valuable. It is great for tracking all the effort and generating reports."

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Cons
"There are some issues with HubSpot Marketing Hub with receiving notifications. It was too difficult to understand, and it requires a lot of effort. Configuration could be simplified.""It can be disorienting when they put out a new release/beta test without informing us. It can be a bit disorienting to have to figure out how to access and adjust things in a new layout unexpectedly.""The product is not cheap.""Some customized reachouts might need additional levers or add-ons, especially when automating at scale for specific buying personas. That's when you might need some additional help, in my opinion.""In terms of drawbacks, I've found that it lacks in-depth analytics and reporting features.""There are issues with the consistency of notifications.""The way the staff uses the system sometimes leads to processes not being followed.""An expensive solution."

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"It’s complex to customize the tool.""Their support could be faster. Like any other solution provider, in some cases, it takes time to get their response, and sometimes, they do not fix the issue in the first round. Therefore, we have to go through another round.""This solution is only available on-premises. It could be improved by offering a cloud/SaaS option which is more scalable.""Oracle CRM can improve integration and performance.""The configuration requires a lot of technical intervention.""The performance could be better.""I'd like to see more feature enhancements.""The data visualization should be better in Oracle CRM."

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Pricing and Cost Advice
  • "Have sufficient content before signing up for the 30-day trial."
  • "We are on an annual license for this solution. There have many different versions to meet the needs of their customers, such as professional enterprise and basic versions. They charge for the particular feature or components which are available in the license you have."
  • "I believe an individual license costs $50 per month."
  • "HubSpot Marketing Hub provided me with the startup package with 90% off, but it's still hundreds of dollars a month instead of thousands of dollars a month. There is an additional cost for training and onboarding which is hundreds of dollars. It is expensive and should be reduced."
  • "The platform itself will typically cost anywhere from $50,000 to $80,000 per year."
  • "HubSpot Marketing Hub is less expensive than one of its competitors."
  • "HubSpot Marketing Hub's pricing is reasonable. It is about 800-900 dollars a month. It may be pricey for smaller clients, but for the bigger ones, it's only a small part of their monthly revenue."
  • "At present, the pricing seems reasonable, but with our plans to scale, I anticipate that it could become a bit steep."
  • More HubSpot Marketing Hub Pricing and Cost Advice →

  • "It is not cheap. It is more suitable for big companies."
  • "We were able to get a ten-year contract for a very good discount with our three platforms together with Oracle."
  • "We have annual licenses to use this solution that are quite expensive. For example, we have approximately four types of licenses and we have one annual contract for the number of licenses we use for Oracle CRM and the loyalty system."
  • "There are licenses needed to use this solution and they are managed by our product team."
  • "Every year, we have new users, and we get new licenses. It depends on various things such as the number of users and expansion of our business lines."
  • "The licensing is on a yearly basis."
  • "The cost of a license with support is slightly higher than a regular license."
  • "The costing for this solution is very high. It targets top tier companies. This solution can be split up into multiple modules to cater to the low tier customers."
  • More Oracle CRM Pricing and Cost Advice →

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    Questions from the Community
    Top Answer:With 18 companies to manage, manual handling would be impractical. HubSpot's automation facilitates pre-scheduling, greatly enhancing our efficiency.
    Top Answer:The user interface could be made less complicated to enhance the end-user experience. It will create a difference. Another thing is integrations. I don't think all the integrations are covered. So, if… more »
    Top Answer:We use it primarily for social media postings across 18 companies under our umbrella, scheduled email campaigns, drip campaigns, and account-based marketing. We also use it for website analysis and… more »
    Top Answer:The product’s pricing is very high. I rate the pricing an eight out of ten.
    Top Answer:Improvements are required around the microservices offered by the product. Improvements are needed in the new kind of microservices of the product. With Oracle CRM, the way you develop the integration… more »
    Ranking
    2nd
    Views
    3,359
    Comparisons
    2,068
    Reviews
    12
    Average Words per Review
    390
    Rating
    8.2
    5th
    Views
    322
    Comparisons
    248
    Reviews
    17
    Average Words per Review
    352
    Rating
    7.8
    Comparisons
    Also Known As
    Market2Lead
    Learn More
    Overview
    HubSpot is an inbound marketing platform, integrating blogging, social media monitoring and publishing, contacts, SEO, email marketing, marketing automation, and analytics in one easy to use and powerful platform. HubSpot's customers worldwide leverage the company's software and services to transform their marketing from outbound (cold calls, email spam, trade shows, TV ads, etc) to inbound lead generation, enabling them to leverage remarkable content and an integrated experience to deliver leadS. Aimed at optimizing inbound marketing by helping promote useful and original content, HubSpot also offers free marketing advice on its blog. HubSpot's inbound marketing software gives organizations the tools necessary to run successful inbound marketing campaigns. Through HubSpot, companies can monitor social media, create optimized landing pages, control SEO campaigns, monitor email marketing, and curate their blog. Integrated on a single platform, companies can automate their inbound marketing efforts to close customers. Integrates with existing HubSpot accounts or individual business needs.

    On demand CRM with contextual intelligence, adaptive business planning, and analytics. Supports cloud integration with Outlook and mobile devices, as well as sales and marketing applications. Multi-tenancy or single-tenancy options available.

    Sample Customers
    Emyth, CRS, ClearPivot, Stitch Live, SoldOut, Waterfall, SnapEngage, Duo
    Turk Telekom, yoo Ltd , Mobilitec, Sanipex Group, ec4u expert consulting AG, Hover Automotive India Pvt. Ltd., Lawn Tennis Association, Geodis, Freedom Technology
    Top Industries
    REVIEWERS
    Marketing Services Firm25%
    Media Company19%
    Venture Capital & Private Equity Firm6%
    Security Firm6%
    VISITORS READING REVIEWS
    Educational Organization71%
    Computer Software Company5%
    Real Estate/Law Firm3%
    Retailer2%
    REVIEWERS
    Comms Service Provider20%
    Government20%
    Manufacturing Company13%
    Financial Services Firm13%
    VISITORS READING REVIEWS
    Computer Software Company14%
    Financial Services Firm11%
    Government8%
    University8%
    Company Size
    REVIEWERS
    Small Business69%
    Midsize Enterprise14%
    Large Enterprise17%
    VISITORS READING REVIEWS
    Small Business11%
    Midsize Enterprise75%
    Large Enterprise14%
    REVIEWERS
    Small Business39%
    Midsize Enterprise6%
    Large Enterprise55%
    VISITORS READING REVIEWS
    Small Business22%
    Midsize Enterprise13%
    Large Enterprise65%
    Buyer's Guide
    HubSpot Marketing Hub vs. Oracle CRM
    March 2024
    Find out what your peers are saying about HubSpot Marketing Hub vs. Oracle CRM and other solutions. Updated: March 2024.
    768,246 professionals have used our research since 2012.

    HubSpot Marketing Hub is ranked 2nd in Marketing Automation with 31 reviews while Oracle CRM is ranked 5th in Marketing Automation with 31 reviews. HubSpot Marketing Hub is rated 8.2, while Oracle CRM is rated 7.8. The top reviewer of HubSpot Marketing Hub writes "Offers, email automation, pre-scheduling, greatly enhances our efficiency and provides the granularity we need for in-depth analysis". On the other hand, the top reviewer of Oracle CRM writes "The solution is easy to deploy, scalable, and stable". HubSpot Marketing Hub is most compared with Salesforce Marketing Cloud, Marketo, Oracle Eloqua, IBM Watson Campaign Automation and Pardot, whereas Oracle CRM is most compared with Siebel CRM, SAP CRM, Microsoft Dynamics CRM and Amdocs CRM. See our HubSpot Marketing Hub vs. Oracle CRM report.

    See our list of best Marketing Automation vendors.

    We monitor all Marketing Automation reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.