IBM Watson Campaign Automation, formerly IBM Marketing Cloud, is a sophisticated and highly scalable SaaS-based cross channel digital marketing platform providing digital marketers the ability to implement and manage email, mobile, social and lead management campaign processes. It powers the delivery of exceptional experiences for customers across the entire buyer journey by leveraging customer data, providing analytical insights and automating cross-channel interactions.
Digital marketers have the ability to understand and leverage real-time customer behaviors from a variety of sources to inform and promote personalized interactions. Through the solution marketers can create a single customer identity, understand channel preferences and deliver a consistent customer experience across channels.
Pricing models vary based on the size and complexity of the deployment, and scales based on the number of customer records and/or volume of messages. A range of packaged editions are available to facilitate the matching of product capabilities to organizational requirements.
Net-Results makes it easy for you to automate all kinds of marketing tasks. You end up getting more done in less time while doing a much better job nurturing your prospects, uncovering qualified leads and driving revenue growth.
542,267 professionals have used our research since 2012.
IBM Watson Campaign Automation is ranked 11th in Marketing Automation while Net-Results is ranked 39th in Marketing Automation. IBM Watson Campaign Automation is rated 0.0, while Net-Results is rated 0.0. On the other hand, IBM Watson Campaign Automation is most compared with Salesforce Marketing Cloud, HubSpot Marketing Hub and Oracle Eloqua, whereas Net-Results is most compared with .
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