Compare IBM Watson Campaign Automation vs. Oracle CRM

IBM Watson Campaign Automation is ranked 7th in Marketing Automation while Oracle CRM is ranked 6th in Marketing Automation. IBM Watson Campaign Automation is rated 0, while Oracle CRM is rated 0. On the other hand, IBM Watson Campaign Automation is most compared with Salesforce Marketing Cloud, HubSpot Marketing Hub, Marketo and Oracle Eloqua, whereas Oracle CRM is most compared with Siebel CRM, Microsoft Dynamics CRM, SAP CRM, Oracle Eloqua and Kahuna.
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Ranking
7th
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899
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711
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0
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0
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6th
Views
954
Comparisons
686
Reviews
0
Average Words per Review
0
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N/A
Popular Comparisons
Compared 31% of the time.
Compared 14% of the time.
Compared 13% of the time.
Compared 9% of the time.
Compared 9% of the time.
Also Known As
IBM Marketing Cloud, IBM SilverPopMarket2Lead
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Overview
IBM Watson Campaign Automation, formerly IBM Marketing Cloud, is a sophisticated and highly scalable SaaS-based cross channel digital marketing platform providing digital marketers the ability to implement and manage email, mobile, social and lead management campaign processes. It powers the delivery of exceptional experiences for customers across the entire buyer journey by leveraging customer data, providing analytical insights and automating cross-channel interactions. Digital marketers have the ability to understand and leverage real-time customer behaviors from a variety of sources to inform and promote personalized interactions. Through the solution marketers can create a single customer identity, understand channel preferences and deliver a consistent customer experience across channels. Pricing models vary based on the size and complexity of the deployment, and scales based on the number of customer records and/or volume of messages. A range of packaged editions are available to facilitate the matching of product capabilities to organizational requirements.

On demand CRM with contextual intelligence, adaptive business planning, and analytics. Supports cloud integration with Outlook and mobile devices, as well as sales and marketing applications. Multi-tenancy or single-tenancy options available.

Offer
Learn more about IBM Watson Campaign Automation
Learn more about Oracle CRM
Sample Customers
The King Arthur Flour, Stonyfield, InsideOut Development, Moosejaw, Big Scary Cranium, Paper StyleTurk Telekom, yoo Ltd , Mobilitec, Sanipex Group, ec4u expert consulting AG, Hover Automotive India Pvt. Ltd., Lawn Tennis Association, Geodis, Freedom Technology

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