We performed a comparison between IBM Watson Campaign Automation and Oracle Eloqua based on real PeerSpot user reviews.
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IBM Watson Campaign Automation is ranked 13th in Marketing Automation while Oracle Eloqua is ranked 3rd in Marketing Automation with 32 reviews. IBM Watson Campaign Automation is rated 7.0, while Oracle Eloqua is rated 8.8. The top reviewer of IBM Watson Campaign Automation writes "Valuable features include creating and using defined templates. I would like to see reporting capabilities and graphing reports". On the other hand, the top reviewer of Oracle Eloqua writes "A well-known and flexible solution that provides a lot of features for B2B email marketing". IBM Watson Campaign Automation is most compared with HubSpot Marketing Hub and Salesforce Marketing Cloud, whereas Oracle Eloqua is most compared with Salesforce Marketing Cloud, Marketo, HubSpot Marketing Hub, Pardot and Oracle CRM.
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