We performed a comparison between IBM Watson Campaign Automation and SAS Marketing Automation based on real PeerSpot user reviews.
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IBM Watson Campaign Automation is ranked 13th in Marketing Automation while SAS Marketing Automation is ranked 7th in Marketing Automation with 2 reviews. IBM Watson Campaign Automation is rated 7.0, while SAS Marketing Automation is rated 7.6. The top reviewer of IBM Watson Campaign Automation writes "Valuable features include creating and using defined templates. I would like to see reporting capabilities and graphing reports". On the other hand, the top reviewer of SAS Marketing Automation writes "It's good at visualizing large amounts of data ". IBM Watson Campaign Automation is most compared with HubSpot Marketing Hub and Salesforce Marketing Cloud, whereas SAS Marketing Automation is most compared with Salesforce Marketing Cloud and SAP CRM.
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