Ranking | |
Views 725 Comparisons 571 Reviews 0 Average Words per Review 0 Rating N/A | Views 84 Comparisons 66 Reviews 0 Average Words per Review 0 Rating N/A |
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Popular Comparisons | |
![]() Compared 49% of the time. ![]() Compared 22% of the time. ![]() Compared 17% of the time. ![]() Compared 12% of the time. | ![]() Compared 100% of the time. |
Also Known As | |
IBM Marketing Cloud, IBM SilverPop | |
Learn | |
IBM | Webpower Video Not Available |
Overview | |
IBM Watson Campaign Automation, formerly IBM Marketing Cloud, is a sophisticated and highly scalable SaaS-based cross channel digital marketing platform providing digital marketers the ability to implement and manage email, mobile, social and lead management campaign processes. It powers the delivery of exceptional experiences for customers across the entire buyer journey by leveraging customer data, providing analytical insights and automating cross-channel interactions. Digital marketers have the ability to understand and leverage real-time customer behaviors from a variety of sources to inform and promote personalized interactions. Through the solution marketers can create a single customer identity, understand channel preferences and deliver a consistent customer experience across channels. Pricing models vary based on the size and complexity of the deployment, and scales based on the number of customer records and/or volume of messages. A range of packaged editions are available to facilitate the matching of product capabilities to organizational requirements. | Webpower's software delivers the right message to the right person perfectly timed and therefore much appreciated. |
Offer | |
Learn more about IBM Watson Campaign Automation | Learn more about Webpower |
Sample Customers | |
The King Arthur Flour, Stonyfield, InsideOut Development, Moosejaw, Big Scary Cranium, Paper Style | Dutch Association for Neuromuscular Disease, FrieslandCampina, BDUmedia |
IBM Watson Campaign Automation is ranked 7th in Marketing Automation while Webpower is ranked 27th in Marketing Automation. IBM Watson Campaign Automation is rated 0.0, while Webpower is rated 0.0. On the other hand, IBM Watson Campaign Automation is most compared with Salesforce Marketing Cloud, HubSpot Marketing Hub, Marketo and Oracle Eloqua, whereas Webpower is most compared with Salesforce Marketing Cloud.
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