IBM Watson Customer Experience Analytics is ranked 1st in Customer Data Analysis while SAP Marketing Cloud is ranked 5th in Marketing Resource Management. IBM Watson Customer Experience Analytics is rated 10.0, while SAP Marketing Cloud is rated 0.0. The top reviewer of IBM Watson Customer Experience Analytics writes "Great granular DOM level with excellent analytics and reporting". On the other hand, IBM Watson Customer Experience Analytics is most compared with IBM Watson Commerce Insights and Anthology Engage, whereas SAP Marketing Cloud is most compared with Salesforce Marketing Cloud, SAP CRM, Marketo, HubSpot Marketing Hub and Pardot.
We monitor all Customer Data Analysis reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.