Oracle ATG vs Shopify comparison

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2,776 views|2,068 comparisons
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Comparison Buyer's Guide
Executive Summary

We performed a comparison between Oracle ATG and Shopify based on real PeerSpot user reviews.

Find out in this report how the two eCommerce Platforms solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed Oracle ATG vs. Shopify Report (Updated: March 2024).
765,386 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"The merchandising part is where the business user adds and configures permissions, which is quite important for us.""The features that help us to change the product and pricing are good. They give us enough flexibility to manage this application.""The most valuable features are all the promotion capabilities and the tiered-pricing capabilities."

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"The product has a few free-to-use features. It is easy to navigate and has good visuals as well.""The solution is highly customizable for our store’s e-commerce needs. We don't need to write any code as all the required features are already inbuilt. The front end can be easily customized. Moreover, this tool offers built-in integrations with payment gateway, messaging services like SMS and email, and logistics integration.""Shopify provides an easy to use service at the backend that includes product upload, customer service, team settings, and team customization.""The most valuable feature is its strong SEO capabilities.""For the initial setup phase, many online tutorials are available, making the process easy.""It has a brilliant inventory system to help you manage your store.""Shopify can be used without any coding knowledge."

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Cons
"There should be some sort of native integration. All the integrations that we build are completely customized. There should also be a mechanism for user surveys and product reviews. As of now, I don't see any feature related to these. It must have a provision for doing customer surveys and allowing customers to give product feedback. If I have a customer who purchased something on the website, there has to be a mechanism for a company to capture the feedback. This feature is currently not there. Similarly, if a customer wants to do a review of the product, there is no native feature for that.""So far, with Oracle ATG, I haven't seen any good cloud-based solutions.""Oracle has a cloud solution, but some on-prem features are not available in the cloud version."

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"If you consider an enterprise-level application with a lot of customization, Shopify can be problematic to use.""The order processing and saving of the changes for the product should have automatic functioning.""Many of our clients complain because it's costly and not an open-source.""It could benefit from improving its user-friendliness for non-coders, perhaps by offering easier template-building options.""There are some areas where improvements could be made. Currently, the platform only supports three product variants, and having the option for more variants would be beneficial. Additionally, we have to rely on external plugins for reviews and ratings, which could be more convenient if they were built-in.""I have many clients that want to sell their products to the wholesale market, and Shopify currently does not have that kind of feature.""I would like to see a feature that allows us to access all of the platforms in Shopify, like Facebook and Instagram messages, so we can easily reply to connect to our customers."

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Pricing and Cost Advice
  • "Oracle ATG is an expensive solution."
  • More Oracle ATG Pricing and Cost Advice →

  • "This is the only platform to enforce its own transaction fee unless you use Shopify Payments Content, which doesn’t automatically reformat when you switch themes."
  • "Depending on the client's requirements, they can choose either the basic plan or the premium plan."
  • "They have various plans including ones that are priced at $29 per month, $79 per month, and can go up to $300 per month."
  • "The pricing of the solution is economical. The enterprise version is more expensive, however, we do not use it. We pay for the license on a monthly basis and there are payment gateway charges associated with transactions, typically around two percent or as applicable."
  • More Shopify Pricing and Cost Advice →

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    Comparison Review
    Questions from the Community
    Top Answer:The merchandising part is where the business user adds and configures permissions, which is quite important for us.
    Top Answer:Other companies provide us with cloud-based solutions. So far, with Oracle ATG, I haven't seen any good cloud-based solutions. They started with cloud-based, but I think it was not very successful. It… more »
    Top Answer:The client has a book-selling portal where they sell books. Currently, they are using the old 10.x version of Oracle Commerce. They are looking for an open-source solution where the license cost is… more »
    Top Answer:For the initial setup phase, many online tutorials are available, making the process easy.
    Top Answer:Shopify does not have a traditional licensing fee; instead, it operates on a subscription-based model. The cost depends on the specific plan you choose, and it can vary significantly. This cost can… more »
    Top Answer:Shopify provides you with limited options when it comes to customization. In general, there is a limit to customization in the solution. If you consider an enterprise-level application with a lot of… more »
    Ranking
    4th
    out of 72 in eCommerce Platforms
    Views
    2,776
    Comparisons
    2,068
    Reviews
    2
    Average Words per Review
    483
    Rating
    8.5
    5th
    out of 72 in eCommerce Platforms
    Views
    2,306
    Comparisons
    1,636
    Reviews
    4
    Average Words per Review
    577
    Rating
    8.5
    Comparisons
    Also Known As
    ATG
    Learn More
    Shopify
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    Overview

    Oracle ATG is an ecommerce solution that features out-of-the-box omnichannel experiences, makes it easy and fast to launch websites, provides scalable business-user control, and integrates well with other products. The platform helps businesses ensure relevant experiences to their customers at each touchpoint of a customer’s purchase journey (including the web, contact center, mobile devices, social media, physical stores, and more). Thich helps to increase sales and ensure a seamless buying experience. The solution can be implemented on premises or hosted by Oracle or a third party and it also runs on one of three application servers, including Oracle WebLogic, JBoss, or IBM WebSphere.

    Oracle ATG Web Commerce is made up of three platform layers:

    1. The Dynamo application framework (DAF)
    2. The personalization module (DPS)
    3. The scenarios module (DSS)

    Oracle ATG Features

    Oracle ATG has many valuable key features. Some of the most useful ones include:

    • Personalization capabilities: Oracle ATG has personalization capabilities including DPS and DSS. The personalization module (DPS) provides control to customize the content as per customer interest, targeting content based on the customer’s interest. The scenarios module (DSS) extends the content targeting capabilities of the personalization module. In addition, you can have customized content in a way that changes dynamically for each user. Scenarios are time-sensitive, event-driven campaigns designed to manage interactions between site visitors and content over a long period.
    • Data anywhere architecture: Oracle ATG is designed with data anywhere architecture, meaning implementation is independent of the data source. With Oracle ATG, if you change your database, you do not have to change your code.
    • Payment integration support: Oracle ATG eCommerce supports various payment gateway integrations, which includes credit card, PayPal, or any other payment mode. The code can be customized to any payment method you want.
    • Application server support: Oracle ATG’s eCommerce applications are built on the concept of component-based model. It supports most of the major application servers, like JBOSS, WebLogic, and WebSphere. The component model is implemented using JSP and Java Beans, which are easily and widely used.

    Oracle ATG Benefits

    There are several benefits to implementing Oracle ATG. Some of the biggest advantages the solution offers include:

    • It has both B2B and B2C offerings.
    • It enables merchants to manage and sell complex products.
    • It allows merchants to efficiently personalize the shopper experience through customisable content, sites, and campaigns.
    • The solution is designed with a unified architecture that lets you manage multiple sites efficiently.
    • Oracle ATG includes robust personalization features, including tailored content and merchandise, personalized search, tailored websites, and customized marketing programs.
    • With the solution’s data anywhere architecture, you can easily manage integrations.
    • Business users can develop categories, products, and SKUs and organize them into catalogs that exist in a content management environment.
    • It is simple and easy to use with a clean interface.
    • Oracle ATG also has good dashboards for visualizing the data in a comprehensive and clear format.
    • Because Oracle ATG is a server-side, component-driven platform, you can use headless systems while retaining most of its features. If you already have an Oracle ATG setup, you can keep the frontend and migrate the backend to a microservices-based alternative for more flexibility.

    Shopify is an easy to use, fast, and secure eCommerce platform. Its CMS platform comes with several dynamic and useful features to help users create and manage their websites. The solution’s high-end security features, insightful analytics, user-friendly interface, and vast range of third-party integrations makes it one of the top platforms in the market.

    Shopify Features

    Shopify has many valuable key features. Some of the most useful ones include:

    • Customizable templates
    • Shopify POS
    • Out-of-the-box SEO tools
    • Shopify dropshipping
    • Shopify analytics
    • Abandoned cart reminders
    • App store

    Shopify Benefits

    There are several benefits to implementing Shopify. Some of the biggest advantages the solution offers include:

    • Better security: Because Shopify provides 256-bits SSL Certification to every website and is Level-1 PCI Compliant, you have guaranteed security that ensures the complete safety of sensitive customer information, including credit card details, phone numbers, email IDs, home addresses, etc.
    • Personalization options: Because Shopify is a very versatile platform, it provides several different built-in tools and options that allow you to personalize your website according to your specific needs and requirements. In addition to being able to customize website themes, users can offer customers personalized coupons, sale notifications, different shipping options, and payment methods.
    • Smartphone compatibility: Shopify is compatible with smartphones and other mobile devices, making it easy for users to design, host, and manage websites.
    • User-friendly interface: The platform’s functionalities are easy to understand because Shopify comes with a very easy-to-use user interface.
    • Fast loading speed: Shopify is designed with robust and optimized hardware to enable fast loading speeds so websites can load in seconds.
    • Free 24/7 customer service: Another advantage of Shopify is that it provides customer service around the clock. They have community forums, chat, and voice support services available for their clients to help them resolve issues quickly. Shopify also has a vast database of FAQs.
    • Thousands of applications: Shopify has its own app store so users can choose from thousands of applications to add new features to their eCommerce store. The app store also enables the content management system to be lightweight and provides desired features to its customers.

    Reviews from Real Users

    Below are some reviews and helpful feedback written by PeerSpot users currently using the Shopify solution.

    Badrilal P., Shopify Developer at Freelance, says, “Shopify can be used without any coding knowledge; just drag and drop and configuring, those are the basics. It's a great solution for people who are in the initial phase of their business. They can use it to easily set up a store that includes product info, product pricing, add to cart, payment methods, gateway integration, menus, contact us forms, and inquiry forms. Anyone can set those features up in one day using Shopify. That's a huge benefit for our customers.”

    PeerSpot user Tushar K., Co-founder at Dotmagic Infotech/Shopify Expert at Dotmagic Infotech, mentions, “The most valuable features are the core structure and backend structure. Our clients are easily able to manage their sites at the backend. Shopify provides an easy to use service at the backend that includes product upload, customer service, team settings, and team customization. It is all very easy to handle.”

    Sample Customers
    Agilent, Shenhua Group Corporation Ltd., Fox Head Inc., Netshoes, Mr. Price, Retail World AE, Sascar, Banca Transilvania, UL, Fox Head, Carolina Biological Supply, Groupe Dynamite
    RadioShack, Hawaiian Airlines, ThirdLove, Whistle, Essio Shower, Silk Therapeutics, Slack, Beamz Interactive, National Aquarium, GoNoodle, Toronto Life, FiftyThree
    Top Industries
    VISITORS READING REVIEWS
    Computer Software Company15%
    Retailer14%
    Financial Services Firm10%
    Manufacturing Company9%
    VISITORS READING REVIEWS
    Educational Organization54%
    Computer Software Company9%
    Retailer5%
    Manufacturing Company4%
    Company Size
    VISITORS READING REVIEWS
    Small Business18%
    Midsize Enterprise16%
    Large Enterprise66%
    REVIEWERS
    Small Business75%
    Midsize Enterprise13%
    Large Enterprise13%
    VISITORS READING REVIEWS
    Small Business15%
    Midsize Enterprise58%
    Large Enterprise27%
    Buyer's Guide
    Oracle ATG vs. Shopify
    March 2024
    Find out what your peers are saying about Oracle ATG vs. Shopify and other solutions. Updated: March 2024.
    765,386 professionals have used our research since 2012.

    Oracle ATG is ranked 4th in eCommerce Platforms with 6 reviews while Shopify is ranked 5th in eCommerce Platforms with 8 reviews. Oracle ATG is rated 8.2, while Shopify is rated 8.4. The top reviewer of Oracle ATG writes "The solution offers a great way to share products, profiles, and user accounts across multiple sites". On the other hand, the top reviewer of Shopify writes "A tool that helps businesses streamline their online sales processes". Oracle ATG is most compared with Oracle Commerce Cloud, SAP Hybris Commerce, Salesforce Commerce Cloud, Adobe Commerce and Salesforce Sales Cloud, whereas Shopify is most compared with SAP Hybris Commerce, Salesforce Commerce Cloud, Adobe Commerce, Aptos Retail and Fabric Commerce Platform. See our Oracle ATG vs. Shopify report.

    See our list of best eCommerce Platforms vendors.

    We monitor all eCommerce Platforms reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.