Compare Oracle Eloqua vs. Pardot

Cancel
You must select at least 2 products to compare!
Oracle Eloqua Logo
2,229 views|1,840 comparisons
Pardot Logo
515 views|373 comparisons
Quotes From Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros
"It provides good support for really large databases."

More Oracle Eloqua Pros »

"The tracking and automation of outbound messaging is the solution's most valuable aspect.""It's easy to create email templates and landing pages."

More Pardot Pros »

Cons
"This product hasn't kept up to date on features."

More Oracle Eloqua Cons »

"The solution is quite expensive, at least, for smaller teams.""The solution lacks integration with Instagram, which is our top problem with the product."

More Pardot Cons »

Pricing and Cost Advice
Information Not Available
"We pay about $4000 a month."

More Pardot Pricing and Cost Advice »

report
Use our free recommendation engine to learn which Marketing Automation solutions are best for your needs.
510,534 professionals have used our research since 2012.
Questions from the Community
Ask a question

Earn 20 points

Top Answer: It's easy to create email templates and landing pages.
Top Answer: The product is pretty expensive. They could work on pricing. For example, with Mainstream, another solution, you can use it for free up until a certain point. We pay about $4000 a month. There are… more »
Top Answer: The solution lacks integration with Instagram, which is our top problem with the product. The solution is slightly expensive. In the next release, I would like to see more artificial intelligence… more »
Ranking
7th
Views
2,229
Comparisons
1,840
Reviews
0
Average Words per Review
0
Rating
N/A
5th
Views
515
Comparisons
373
Reviews
2
Average Words per Review
579
Rating
7.5
Popular Comparisons
Also Known As
Eloqua, Oracle Marketing Cloud
Learn More
Overview

Eloqua is the Oracle marketing automation and revenue performance management solution used by sales and marketing teams all over the world. With Eloqua, organizations can easily execute marketing campaigns, build and manage their databases, convert leads to sales, and measure the impact of marketing activities on the organization.

Pardot, a salesforce.com Company, is an easy-to-use B2B Marketing Automation suite that helps sales and marketing teams maximize efficiency and increase revenue. Pardot's lead management software features CRM integration, email marketing, lead nurturing, lead scoring, and ROI reporting to help marketing and sales teams work together to generate and qualify sales leads, shorten sales cycles, and demonstrate marketing accountability.
Offer
Learn more about Oracle Eloqua
Learn more about Pardot
Sample Customers
Thomson Reuters, The Dow Chemical Company, Avid, LifeSize, and Avalara.
Arketi Group
Top Industries
REVIEWERS
Computer Software Company40%
Manufacturing Company20%
Marketing Services Firm10%
Media Company10%
VISITORS READING REVIEWS
Computer Software Company51%
Comms Service Provider15%
Financial Services Firm6%
Media Company4%
VISITORS READING REVIEWS
Computer Software Company57%
Comms Service Provider15%
Media Company6%
Retailer4%
Company Size
REVIEWERS
Small Business30%
Midsize Enterprise27%
Large Enterprise43%
No Data Available
Find out what your peers are saying about Salesforce, Adobe, Oracle and others in Marketing Automation. Updated: May 2021.
510,534 professionals have used our research since 2012.

Oracle Eloqua is ranked 7th in Marketing Automation with 1 review while Pardot is ranked 5th in Marketing Automation with 2 reviews. Oracle Eloqua is rated 8.0, while Pardot is rated 7.6. The top reviewer of Oracle Eloqua writes "A key feature is the great support of extremely large databases". On the other hand, the top reviewer of Pardot writes "Stable, with an easy initial setup and great technical support". Oracle Eloqua is most compared with Salesforce Marketing Cloud, Marketo, SAP Marketing Cloud, HubSpot Marketing Hub and Oracle CRM, whereas Pardot is most compared with SAP Marketing Cloud, Marketo and Salesforce Marketing Cloud.

See our list of best Marketing Automation vendors.

We monitor all Marketing Automation reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.