Compare Pardot vs. Zeta Marketing Platform

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Pardot Logo
543 views|395 comparisons
Zeta Marketing Platform Logo
139 views|96 comparisons
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Pricing and Cost Advice
"We pay about $4000 a month."

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Questions from the Community
Top Answer: It's easy to create email templates and landing pages.
Top Answer: The product is pretty expensive. They could work on pricing. For example, with Mainstream, another solution, you can use it for free up until a certain point. We pay about $4000 a month. There are… more »
Top Answer: The solution lacks integration with Instagram, which is our top problem with the product. The solution is slightly expensive. In the next release, I would like to see more artificial intelligence… more »
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Earn 20 points

Ranking
4th
Views
543
Comparisons
395
Reviews
2
Average Words per Review
579
Rating
7.5
20th
Views
139
Comparisons
96
Reviews
0
Average Words per Review
0
Rating
N/A
Popular Comparisons
Also Known As
Boomtrain
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Overview
Pardot, a salesforce.com Company, is an easy-to-use B2B Marketing Automation suite that helps sales and marketing teams maximize efficiency and increase revenue. Pardot's lead management software features CRM integration, email marketing, lead nurturing, lead scoring, and ROI reporting to help marketing and sales teams work together to generate and qualify sales leads, shorten sales cycles, and demonstrate marketing accountability.

The Zeta Marketing Platform provides a real-time view of prospects and customers, leveraging AI to create personalization in every channel at unparalleled depth and scale.

Offer
Learn more about Pardot
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Sample Customers
Arketi Group
Forbes, Condenast, CBS Interactive, Bark & Co Customer Case Study
Top Industries
VISITORS READING REVIEWS
Computer Software Company56%
Comms Service Provider16%
Media Company6%
Energy/Utilities Company4%
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Find out what your peers are saying about Salesforce, Adobe, Oracle and others in Marketing Automation. Updated: April 2021.
502,104 professionals have used our research since 2012.

Pardot is ranked 4th in Marketing Automation with 2 reviews while Zeta Marketing Platform is ranked 20th in Marketing Automation. Pardot is rated 7.6, while Zeta Marketing Platform is rated 0.0. The top reviewer of Pardot writes "Stable, with an easy initial setup and great technical support". On the other hand, Pardot is most compared with Oracle Eloqua, SAP Marketing Cloud, Marketo and Salesforce Marketing Cloud, whereas Zeta Marketing Platform is most compared with .

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We monitor all Marketing Automation reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.