Rakuten DC Storm vs Visual IQ Intelligence Suite comparison

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Also Known As
DC Storm
IQ Intelligence Suite
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Visual IQ
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Overview

The ‘modern shopper’ encounters endless messages through a wide range of online and offline marketing channels. They browse across multiple devices and platforms and transact wherever and whenever it suits them.

The key to success for many iconic brands is their ability to measure marketing performance and use “big data” to drive key marketing and trading decisions. Success for individual business is measured differently, and will often change over time following the business strategy and objectives, but successful brands are able to collect, organise and analyse their data to better reach their customers and do business more effectively.

Through a combination of technology, consultancy and an agreed roadmap, Measured Success enables businesses to see the true performance of their marketing, across all channels and devices. Measured Success provides insights that aren’t just academically interesting, but lead to real business actions and measured results.

  • Allocate spend to the most effective channels
  • Improve the efficiency of campaigns
  • Understand complex user behaviour
  • Link marketing and trading analytics for more powerful business decisions
  • Waste less time with improved reporting
Nielsen Visual IQ delivers the timely, actionable, audience-driven intelligence your team needs to maximize marketing effectiveness in today's consumer-led, multi-screen world.
Sample Customers
Virgin Holidays, lowcostholidays, House of Fraser, Ticketmaster, Bergfreunde, Rakuten's Play.com, Joseph Joseph, Resorthoppa, Propellernet, Alltheshoes.co.uk, INTO
American Express, Toyota, Orange, Crate & Barrel, AT&T, InterContinental Hotels Group, cars.com, Kaspersky Lab

Rakuten DC Storm is ranked 5th in Cross-Channel Attribution Providers while Visual IQ Intelligence Suite is ranked 1st in Cross-Channel Attribution Providers. Rakuten DC Storm is rated 0.0, while Visual IQ Intelligence Suite is rated 0.0. On the other hand, Rakuten DC Storm is most compared with , whereas Visual IQ Intelligence Suite is most compared with .

See our list of best Cross-Channel Attribution Providers vendors.

We monitor all Cross-Channel Attribution Providers reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.