Compare Salesforce Marketing Cloud vs. Sprinklr

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455,536 professionals have used our research since 2012.
Ranking
1st
out of 24 in Social CRM
Views
5,794
Comparisons
4,880
Reviews
2
Average Words per Review
208
Rating
9.5
2nd
out of 24 in Social CRM
Views
959
Comparisons
788
Reviews
0
Average Words per Review
0
Rating
N/A
Popular Comparisons
Compared 21% of the time.
Compared 18% of the time.
Compared 7% of the time.
Compared 5% of the time.
Also Known As
ExactTarget
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Salesforce
Sprinklr
Overview
Salesforce Marketing Cloud includes the set of marketing tools, built on a unified platform: Journey Builder, create 1-to-1 consumer journeys across all channels and departments. Email Studio, builds personalized email campaigns with the world's #1 email marketing platform. Salesforce DMP, capture and activate data from any source on a unified platform. Salesforce Data Studio, supports marketing with data from the premium data ecosystem. Social Studio listen, publish, and engage with your consumers across social media channels. Advertising Studio Target 1-to-1 advertising using your CRM data to acquire and re-engage consumers. Mobile Studio Personalize mobile interactions including SMS, push notifications, and group messaging. Interaction Studio Visualize, track, and manage realtime consumer experiences - driving valuable engagement at the right moment, just the way your audience prefers. And Pardot Unite marketing and sales on a single platform for B2B marketing automation.Sprinklr platform, grounded in Social Experience Core, unites internal teams, unifies customer data, and enables large companies to create competitive customer experiences. With the end to-end functionality of the Sprinklr platform - from listening to moderation to advertising, analytics, and more - all customer-facing teams use the same virtual workspace. The Sprinklr platform is built on a single code base, so from its very inception, it was created to have everything work together. Sprinklr is an open platform that connects to legacy systems like Marketo, Salesforce, and Nexgate. Its architecture supports thousands of users, dozens of teams, and the complexity of running 20+ social channels. Grounded in the Social Experience Core, Sprinklr platform provides fundamental step in creating seamless, relevant, and scalable customer experiencesprovide an extensive, unified system to manage your social media program on an enterprise level.
Offer
Learn more about Salesforce Marketing Cloud
Learn more about Sprinklr
Sample Customers
American Express, Financial Conduct Authority, KPN, Merck KGaA, Peterborough City Council, The Chapar, ADP, Financial Times, Stanley Black & Decker, SureFlap, Western Union, PhilipsGoDaddy, Samsung, GAP, P&G, Nike, Cisco, Intel, NHL, Dell, Groupon, Starwood Hotels & Resorts, Virgin America, Frontier Airlines
Top Industries
VISITORS READING REVIEWS
Computer Software Company51%
Comms Service Provider13%
Media Company6%
Financial Services Firm4%
VISITORS READING REVIEWS
Computer Software Company40%
Comms Service Provider11%
Financial Services Firm7%
Media Company6%

Salesforce Marketing Cloud is ranked 1st in Social CRM with 2 reviews while Sprinklr is ranked 2nd in Social CRM. Salesforce Marketing Cloud is rated 9.6, while Sprinklr is rated 0.0. The top reviewer of Salesforce Marketing Cloud writes "Sending personalized emails to clients and prospects helps build our brand awareness". On the other hand, Salesforce Marketing Cloud is most compared with Oracle Eloqua, SAP Marketing Cloud, Adobe Campaign, Amazon Pinpoint and Capillary Technologies, whereas Sprinklr is most compared with HootSuite, Sprout Social, Sitecore Experience Platform, Astute Social and Freshdesk.

See our list of best Social CRM vendors and best Social Media Management Systems vendors.

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