Compare SAP CRM vs. SAP Marketing Cloud

SAP CRM is ranked 5th in CRM Customer Engagement Centers with 1 review while SAP Marketing Cloud is ranked 1st in Marketing Resource Management. SAP CRM is rated 7.0, while SAP Marketing Cloud is rated 0. The top reviewer of SAP CRM writes "Provides reporting and visualization which helps in decision-making. The design needs improvement". On the other hand, SAP CRM is most compared with Microsoft Dynamics CRM, BrandMuscle and SAP Marketing Cloud, whereas SAP Marketing Cloud is most compared with Salesforce Marketing Cloud, Marketo and HubSpot.
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SAP CRM Logo
1,917 views|1,555 comparisons
SAP Marketing Cloud Logo
2,177 views|1,818 comparisons
Most Helpful Review
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Quotes From Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pricing and Cost Advice
SAP CRM offers a free trial for anyone wanting to test the product before purchasing it.They should reduce the price to target small businesses.The company has seen an increase in revenue.

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371,639 professionals have used our research since 2012.
Ranking
Views
1,917
Comparisons
1,555
Reviews
1
Average Words per Review
410
Avg. Rating
7.0
Views
2,177
Comparisons
1,818
Reviews
0
Average Words per Review
0
Avg. Rating
N/A
Top Comparisons
Compared 27% of the time.
Compared 18% of the time.
Compared 7% of the time.
Compared 17% of the time.
Compared 13% of the time.
Also Known As
SAP Hybris Marketing Cloud
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Overview

SAP CRM provides marketing solutions for big data analytics, social media marketing, segmentation, multichannel campaigns, loyalty, and resource management.

SAP Marketing empowers business to understand its customers and to engage with them intelligently. Build dynamic profiles of customers and use them to gain insights to adapt to both their needs and market trends. Deliver personalized experiences in real-time, increasing conversion rates and gaining loyalty. Gain real-time transparency into the performance of your marketing plans, giving you the agility to change track and seize new opportunities.

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Learn more about SAP CRM
Learn more about SAP Marketing Cloud
Sample Customers
Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.PT XL Axiata Tbk, Lenovo, Molson Coors Brewing Company, Sailing Team Germany, CHIO Aachen, Danone, Evoshield, Mohawk Industries, FC Bayern Munchen AG, D. SWAROVSKI KG, WeissBeerger, Groupe SAMSE, Cox Communications Inc.
We monitor all CRM Customer Engagement Centers reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.
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