Compare SAP CRM vs. SAP Marketing Cloud

Cancel
You must select at least 2 products to compare!
SAP CRM Logo
1,908 views|1,475 comparisons
SAP Marketing Cloud Logo
2,252 views|1,931 comparisons
Quotes From Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

report
Use our free recommendation engine to learn which CRM solutions are best for your needs.
448,290 professionals have used our research since 2012.
Ranking
4th
out of 65 in CRM
Views
1,908
Comparisons
1,475
Reviews
1
Average Words per Review
418
Avg. Rating
8.0
Views
2,252
Comparisons
1,931
Reviews
0
Average Words per Review
0
Avg. Rating
N/A
Popular Comparisons
Compared 63% of the time.
Compared 8% of the time.
Compared 6% of the time.
Compared 3% of the time.
Compared 14% of the time.
Compared 5% of the time.
Also Known As
SAP Hybris Marketing Cloud
Learn
SAP
SAP
Overview

SAP CRM provides marketing solutions for big data analytics, social media marketing, segmentation, multichannel campaigns, loyalty, and resource management.

SAP Marketing empowers business to understand its customers and to engage with them intelligently. Build dynamic profiles of customers and use them to gain insights to adapt to both their needs and market trends. Deliver personalized experiences in real-time, increasing conversion rates and gaining loyalty. Gain real-time transparency into the performance of your marketing plans, giving you the agility to change track and seize new opportunities.

Offer
Learn more about SAP CRM
Learn more about SAP Marketing Cloud
Sample Customers
Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.PT XL Axiata Tbk, Lenovo, Molson Coors Brewing Company, Sailing Team Germany, CHIO Aachen, Danone, Evoshield, Mohawk Industries, FC Bayern Munchen AG, D. SWAROVSKI KG, WeissBeerger, Groupe SAMSE, Cox Communications Inc.
Top Industries
VISITORS READING REVIEWS
Comms Service Provider29%
Computer Software Company26%
Financial Services Firm9%
Government5%
VISITORS READING REVIEWS
Computer Software Company47%
Comms Service Provider14%
Healthcare Company8%
Wholesaler/Distributor6%

SAP CRM is ranked 4th in CRM with 1 review while SAP Marketing Cloud is ranked 1st in Marketing Resource Management. SAP CRM is rated 8.0, while SAP Marketing Cloud is rated 0.0. The top reviewer of SAP CRM writes "Scalable and stable with a good dashboard". On the other hand, SAP CRM is most compared with Microsoft Dynamics CRM, Siebel CRM, Oracle CRM, Pega CRM and SAS Customer Intelligence 360, whereas SAP Marketing Cloud is most compared with Salesforce Marketing Cloud, HubSpot Marketing Hub, Marketo, Oracle Eloqua and Pardot.

See our list of .

We monitor all CRM reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.