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SAP CRM vs Zeta Marketing Platform comparison

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SAP CRM

Read 38 SAP CRM reviews
1,647 views|1,264 comparisons
81% willing to recommend
Zeta Global Logo

Zeta Marketing Platform

156 views|137 comparisons
Comparison Buyer's Guide
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Buyer's Guide
Marketing Management
April 2024
Executive Summary

We performed a comparison between SAP CRM and Zeta Marketing Platform based on real PeerSpot user reviews.

Find out what your peers are saying about Salesforce, monday.com, Microsoft and others in Marketing Management.
To learn more, read our detailed Marketing Management Report (Updated: April 2024).
Download the complete report
767,667 professionals have used our research since 2012.
Featured Review
Darshan Makhecha
Great task and opportunity features with a helpful dashboard
I have increased my efficiency and my oral productivity has also improved. If we are manually managing the data somewhere, there are chances that... Read more →
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Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pricing and Cost Advice
  • "SAP CRM offers a free trial for anyone wanting to test the product before purchasing it."
  • "They should reduce the price to target small businesses."
  • "The company has seen an increase in revenue."
  • "There is a license required for the solution and most of my clients purchase an annual license."
  • "SAP CRM is an expensive solution and is the most challenging aspect of the solution."
  • "SAP CRM costs approximately a couple of thousand a month."
  • "Its price is reasonable. As compared to other CRMs, this CRM is competitively priced. They have multiple flavors with different sets of functionality. Pricing is based on the flavor that suits your requirement. If you have more users, the cost will come down."
  • "The pricing from SAP is good but it takes time to realize the investment."

    • More SAP CRM Pricing and Cost Advice →

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    Questions from the Community
    What do you like most about SAP CRM?
    Top Answer:The solution's contract management and product hierarchy features of SAP CRM are the most beneficial for our business operations.
    Read all 27 answers   →
    What is your experience regarding pricing and costs for SAP CRM?
    Top Answer:SAP CRM is an expensive product.
    Read all 21 answers   →
    What needs improvement with SAP CRM?
    Top Answer:There is a lot of missing data and data latency issues between the different modules of SAP CRM, which creates a lot of problems. SAP CRM uses a patch program between the modules to send data from one… more »
    Read all 28 answers   →
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    Earn 20 points

    Ranking
    4th
    out of 30 in Marketing Management
    Views
    1,647
    Comparisons
    1,264
    Reviews
    24
    Average Words per Review
    453
    Rating
    7.8
    12th
    out of 30 in Marketing Management
    Views
    156
    Comparisons
    137
    Reviews
    0
    Average Words per Review
    0
    Rating
    N/A
    Comparisons
    Also Known As
    Boomtrain
    Learn More
    SAP
    Zeta Global
    Overview

    SAP CRM is a comprehensive customer relationship management solution that helps businesses streamline their sales, marketing, and service processes. It offers a range of features including lead management, opportunity management, campaign management, and customer service management. With SAP CRM, businesses can effectively manage their customer interactions, improve customer satisfaction, and drive revenue growth. 

    The solution integrates with other SAP modules, allowing for seamless data exchange and real-time insights. It also offers mobile access, enabling sales and service teams to access critical information on the go. 

    SAP CRM is a powerful tool for businesses looking to enhance their customer relationships and drive business success.

    The Zeta Marketing Platform provides a real-time view of prospects and customers, leveraging AI to create personalization in every channel at unparalleled depth and scale.

    Sample Customers
    Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.
    Forbes, Condenast, CBS Interactive, Bark & Co Customer Case Study
    Top Industries
    REVIEWERS
    Manufacturing Company29%
    Financial Services Firm18%
    Agriculture7%
    Government7%
    VISITORS READING REVIEWS
    Computer Software Company14%
    Government8%
    Manufacturing Company8%
    Financial Services Firm8%
    VISITORS READING REVIEWS
    Computer Software Company16%
    Financial Services Firm14%
    Retailer11%
    Construction Company9%
    Company Size
    REVIEWERS
    Small Business29%
    Midsize Enterprise10%
    Large Enterprise62%
    VISITORS READING REVIEWS
    Small Business23%
    Midsize Enterprise14%
    Large Enterprise63%
    VISITORS READING REVIEWS
    Small Business31%
    Midsize Enterprise7%
    Large Enterprise62%
    Buyer's Guide
    Marketing Management
    April 2024
    Download Free Report
    Find out what your peers are saying about Salesforce, monday.com, Microsoft and others in Marketing Management. Updated: April 2024.
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    767,667 professionals have used our research since 2012.

    SAP CRM is ranked 4th in Marketing Management with 38 reviews while Zeta Marketing Platform is ranked 12th in Marketing Management. SAP CRM is rated 7.6, while Zeta Marketing Platform is rated 0.0. The top reviewer of SAP CRM writes "It integrates well with our existing solutions, so we can analyze the data for analytics, forecasting and modeling". On the other hand, SAP CRM is most compared with Microsoft Dynamics CRM, Salesforce Sales Cloud, Siebel CRM, Oracle CRM and Zoho CRM, whereas Zeta Marketing Platform is most compared with Salesforce Marketing Cloud, HubSpot Marketing Hub and Klaviyo.

    See our list of best Marketing Management vendors.

    We monitor all Marketing Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.